LONDON, Dec. 8, 2016 /PRNewswire/ -- Natural appearance drives growth in composite lumber
Demand for wood-plastic composite (WPC) and plastic lumber will be spurred by increasing consumer interest in more aesthetically pleasing materials. Such products as capstock-coated WPC decking and cellular polyvinyl chloride (PVC) molding and trim and windows and doors are exhibiting greater usage because of their ability to recreate the grains and textures of natural wood lumber, while offering users longer lifespans and minimal maintenance needs. Capstock-coated products now dominate decking demand in the WPC segment, while cellular PVC products will take market share from traditional plastic lumber products across a wide range of applications.
Decking remains leading application
According to Wood-Plastic Composite & Plastic Lumber, a new study from The Freedonia Group, decking will remain the leading application for WPC and plastic lumber going forward. Not only will homeowners continue to install decks to create outdoor entertainment and recreation areas, but they will increasingly add such features as outdoor kitchens, firepits, and hot tubs to their decks. Decks will be larger in size and will require more railings and other components to create the benches, tables, privacy lattices, and other related features.
New application spurs gains
The newest application for WPC and plastic lumber is backing material for luxury vinyl tile (LVT) flooring. Such materials as USFloors' CORETEC WPC backing enhance comfort underfoot and add durability to LVT without sacrificing other performance properties, such as ease of installation. As more LVT floors are installed in homes and commercial structures, specifiers will opt for those products with WPC and plastic lumber backings, further spurring gains.
Manufacturers seek new applications
Freedonia Group states, a key development in the industry is the effort of manufacturers who formerly concentrated on decking to offer other WPC and plastic lumber products. Such items as fencing and landscaping products can be marketed as complementary items used to create outdoor showpieces ideal for entertaining guests or areas for family leisure and recreational activities. Other producers offer exterior trim, stressing its ability to enhance the look and value of a home.
Wood-Plastic Composite & Plastic Lumber analyzes the US market for wood-plastic composite (WPC) and plastic lumber. It presents historical demand data (2005, 2010 and 2015) plus forecasts (2020 and 2025) by material, product (decking, fencing, molding and trim, flooring, windows and doors, landscaping and outdoor products, other), market (residential buildings, nonresidential buildings, nonbuilding construction, agricultural) and region of the US. In addition, the study considers key market environment factors, assesses the industry structure, evaluates company market share and profiles US industry players.
Freedonia's market research studies provide timely access to reliable, unbiased analysis from which to benchmark performance and answer critical questions: Is your business growing faster or slower than the overall market? Is your organization gaining or losing market share? Which products and markets are the most desirable to explore for expansion? Are there industry trends or competitor activities that present a threat or opportunity to your business?
Studies offer a great ROI and can help business leaders make informed, analytically driven decisions. When considering the time, effort, and expertise that goes into it, our off-the-shelf research saves our clients time and money.
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