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Vaniam Group Launches Predictive Pathways: A New Capability for Anticipating Market-Shaping Signals

Vaniam Group, a global network of healthcare communications agencies, supports biopharmaceutical innovators as they realize the full potential of their oncology and hematology discoveries. (PRNewsfoto/Vaniam Group LLC)

News provided by

Vaniam Group LLC

Dec 05, 2025, 11:00 ET

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CHICAGO, Dec. 5, 2025 /PRNewswire/ -- Vaniam Group™, a category leader redefining medical communications, announced today the expansion of Vaniam Intelligence™ with the introduction of Predictive Pathways, a new capability designed to help biopharma teams anticipate market-shaping shifts earlier and with greater clarity.

Predictive Pathways analyzes converging signals across publications, HCP discussions, congress activity, competitive movement, and external market indicators to surface early directional shifts, often within days of a major event, and to forecast likely scenarios 60 to 90 days ahead. Instead of relying on linear trend extrapolation, the system uses evidence-based relational analysis to surface why change may occur and where decision points are most likely to emerge. Each scenario includes confidence levels, explicit assumptions, and traceable evidence chains, allowing scientific and strategic experts to validate and refine the logic before decisions are made. 

"Biopharma teams are making critical choices in an environment that moves faster than traditional insight cycles," said Steve Tulk, Chief Technology Officer at Vaniam Group. "Predictive Pathways gives them earlier visibility into what matters, supported by the same expert oversight, scientific relevance, and ethical rigor that define Vaniam Intelligence." 

Predictive Pathways is fully integrated within Vaniam Intelligence. Vaniam Group's expert-led, AI-enabled framework turns complex scientific information into clear, strategic action. All relevant data streams flow into the system, and the resulting scenario work is delivered through a hybrid of advanced signal analysis and expert interpretation where Vaniam teams then refine branch points, assumptions, and implications. As more longitudinal data accumulates over time, the predictive models will continue to strengthen, thereby increasing accuracy and expanding foresight. 

"As scientific complexity grows and the demand for actionable insights intensifies, clients need partners who can help them see around corners," said Deanna B. van Gestel, Founder and CEO of Vaniam Group™. "Predictive Pathways deepens our commitment to clarity and trusted guidance, enabling our experts to interpret early signals with greater confidence and support clients as they navigate high-stakes decisions."

Predictive Pathways is now available to Vaniam Group clients, delivering forward-looking, predictive insights to inform critical decisions.

For more information about Vaniam Intelligence and Vaniam Group's expert-led approach to insight generation, visit vaniamgroup.com/vaniam-intelligence or contact us at [email protected].

About Vaniam Group

Vaniam Group is the leading medical communications partner for biopharma innovators who seek to connect high science with human impact. By combining deep scientific expertise, actionable insights, and innovative technology, the company bridges the gap between the medical community and the patients they serve. With dedicated expertise in oncology, hematology, rare disease, and immunology, Vaniam Group drives meaningful dialogue, collaboration, and breakthroughs in care.

To learn more about how Vaniam Group is shaping the future of healthcare, visit vaniamgroup.com.

SOURCE Vaniam Group LLC

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