Vantiv Selected as NAFCU Services Preferred Partner for Merchant Services

Deepening Credit Unions' Business to Business Relationships

Apr 16, 2012, 08:30 ET from Vantiv, Inc.

CINCINNATI and WASHINGTON, April 16, 2012 /PRNewswire/ -- Vantiv, Inc. (NYSE: VNTV), a leading provider of payment processing services and related technology solutions for merchants and financial institutions of all sizes in the U.S., announced today that National Association of Federal Credit Unions (NAFCU) Services Corporation has added Vantiv Merchant Services to the company's suite of solutions in the NAFCU Services Preferred Partner program. Vantiv is also the NAFCU Services Preferred Partner for ATM and debit card processing solutions, and credit card processing and servicing.

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"Every book on strategy tells leaders to 'look for the white space' for growth.  Vantiv Merchant Services empower credit unions to do just that," says David Frankil, President of NAFCU Services Corporation. "Local businesses are being under-served by their traditional sources of merchant services, which translates into a golden opportunity for credit unions.  Set up as a turnkey offering, Vantiv Merchant Services allow a credit union to quickly start the process of building a far richer relationship with their business members."

"Our long history of success allows Vantiv to offer an unparalleled understanding of the needs and challenges of both credit unions and merchants," says Royal Cole, President, Financial Institution Services, at Vantiv.  "As a Preferred Partner we can extend our reach to leaders in the credit union industry and provide strategic consultation and guidance about ways to broaden and deepen their relationships with merchants.  Merchant Services provide a great opportunity for them to deepen their business member relationships and drive new commercial members and deposits."

Merchant Services help credit unions attract, retain, and grow their relationships with businesses.  Vantiv Merchant Services are designed to improve a credit union's revenue stream while providing merchants with payment acceptance capabilities. The program includes sales and marketing support, assistance in managing payments and capturing new revenue opportunities, 24/7 support, a dedicated customer support team, and sales and referral reporting. Royal Cole will be a featured speaker on April 19, at the annual NAFCU CEOs and Senior Executives Conference in Key West, Florida. His presentation, entitled "Carpe Diem: Living in a Post-Durbin World", will explore the once-in-a lifetime growth opportunity credit unions have today.  With consumer sentiment on the rise, credit unions are poised to grow revenues and increase membership loyalty.

About NAFCU Services Corporation

NAFCU Services Corporation is a wholly owned subsidiary of the National Association of Federal Credit Unions (NAFCU). Since 1975, NAFCU Services has partnered with the industry's leading solutions providers to offer value-added products and services at a discount to credit unions. Currently, it offers 29 Preferred Partner programs to the credit union community and maintains the credit union locator website For more information about NAFCU Services Corporation, please visit

About Vantiv, Inc.

Vantiv, Inc. (NYSE: VNTV), is a leading, integrated payment processor differentiated by a single, proprietary technology platform.  Vantiv offers a comprehensive suite of traditional and innovative payment processing and technology solutions to merchants and financial institutions of all sizes in the U.S., enabling them to address their payment processing needs through a single provider.  We build strong relationships with our customers, helping them become more efficient, more secure and more successful.  Vantiv is the third largest merchant acquirer and the largest PIN debit acquirer based on number of transactions in the U.S.  The company's growth strategy includes expanding further into high growth payment segments, such as prepaid, ecommerce, mobile and information solutions, and attractive industry verticals, such as business-to-business, government, healthcare and education. For more information, visit

©Copyright Vantiv, LLC.  All rights reserved.  Vantiv, the Vantiv logo, and all other Vantiv product or service names and logos are registered trademarks or trademarks of Vantiv, LLC in the USA and other countries.  ®indicates USA registration.

CONTACT: Lynn M. Rhoads, Senior Vice President Vantiv Communications Director 513.900.4942

CONTACT: David Frankil, President NAFCU Services Corporation 703-842-2226

SOURCE Vantiv, Inc.