NEW YORK and LEXINGTON, Ky., Nov. 10, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced that Kim Norris, Chief Operating Officer, has been chosen by Cablefax as one of the "Top Women in Technology" and Becky Jones, Senior Vice President of Marketing & Research, has been chosen as one of Cablefax's "Most Powerful Women in Cable."
"Viamedia is thrilled that both Kim Norris and Becky Jones have been honored with these esteemed awards," said Mark Lieberman, President and CEO, Viamedia. "The talent and experience these two women bring to Viamedia everyday has elevated our company and inspired our employees. On behalf of the entire team, I would like to congratulate Kim and Becky and thank Cablefax for recognizing them."
In its magazine, Cablefax wrote that Norris is "one of the chief innovators in ad technology and advanced advertising" and that "extensive background and knowledge in both addressable advertising and set-top data analytics and reporting have defined new metrics and set new expectations for the TV advertising industry as a whole."
"The advertising industry is always changing and I am honored to play a part in its evolution," Norris said. "It is truly exciting to be honored by Cablefax along with so many accomplished women."
Cablefax praised Jones' marketing efforts as Viamedia launched "the automated measurement service for national TV advertisers and partners" along with her passion for "mentoring and cultivating new talent."
"Working with the entire Viamedia team is incredibly rewarding," Jones said. "A successful career to me means an entire team is successful, not just one person."
Cablefax's Most Powerful Women in Cable issue honors the women who have made their mark on the industry with leadership, innovation and community.
Jones and Norris will be honored at Cablefax's awards breakfast on November 20, 2014 at the Grand Hyatt in New York City.
Headquartered in New York City, NY and Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services. The company specializes in selling DMA-based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com