News from viamedia A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Dec 18, 2019, 10:29 ET Viamedia, EMX and Advertisers from CTV Media Announce Successful Live Market Trial Delivering Digital Programmatic Ads into Live Cable TV on WOW!'s Columbus System

EMX, a leading marketing technology company and digital media exchange, and Viamedia, a leading cross-platform local video advertising company,...

Sep 04, 2019, 11:41 ET Viamedia, Hardee's® Announce $10,000 College Fund Contest

Viamedia, the leading cross-media local advertising company, announced today that it will once again partner with Hardee's Restaurants LLC to award a ...

Sep 03, 2019, 08:00 ET Viamedia and WOW! Internet, Cable & Phone Sign Multi-Year Deal to Renew Advertising Sales

Viamedia, the leading cross-media local advertising company, announced today a multi-year agreement with WOW! Internet, Cable & Phone, a leading...

Jul 29, 2019, 08:00 ET Viamedia Announces QTT™ Advanced Technology to Accelerate Spot Cable TV Advertising Sales Growth

Viamedia, the leading cross-media local advertising company, announced today the launch of QTT™, a patent pending technology developed by Viamedia to ...

May 06, 2019, 09:53 ET Viamedia Names Tom Walsh Chief Digital Officer

Viamedia, the leading cross-media local advertising company, announced today they have promoted Tom Walsh to Chief Digital Officer. Reporting to the...

Mar 28, 2019, 17:19 ET Viamedia's Webinar on OTT Reveals Top Trends in Streaming TV (OTT) Today

Viamedia hosted a widely attended industry webinar March 27, 2019 to discuss the latest insights into Streaming TV (OTT) and how marketers are best...

Mar 14, 2019, 12:02 ET Viamedia Announces Free Webinar on New 2019 Streaming TV (OTT) Insights

Viamedia will hold a webinar on March 27, 2019 from 3-4 pm EDT to discuss the latest insights into Streaming TV (OTT) and how marketers are best...

Jan 15, 2019, 09:00 ET Viamedia Expands Currency Relationship with Comscore

Viamedia, the leading local cross-media advertising company, announced today that Comscore, a trusted currency for planning, transacting and...

Mar 26, 2018, 10:21 ET Viamedia Names Frank Connolly Chief Financial Officer

Viamedia, the largest independent cable TV ad management company, announced today that Frank Connolly is joining the company as Chief Financial...

Jul 24, 2017, 08:30 ET Viamedia Continues To Invest Heavily In Advanced Ad Solutions For Delivering Smarter Local Campaigns

Viamedia, the largest independent cable TV ad management company, today launched placeLOCAL™ and SpotHop™-- new tools, to be implemented by Viamedia...

Feb 24, 2017, 15:47 ET Viamedia's Antitrust Case Against Comcast Moving Forward

Viamedia, the largest independent cable TV ad management company, issued the following statement regarding the Wednesday, February 22, decision in...

Jan 10, 2017, 09:13 ET Viamedia Expands Partnership With Windstream to Serve New Markets in TX, NC, KY and NE

Viamedia, the television industry's largest independent cable TV ad management company, today announced it has expanded its advertising sales...

Jan 04, 2017, 09:17 ET Viamedia and Blue Ridge Communications Renew Long-term Ad Sales Agreement

Viamedia, the television industry's largest independent cable TV ad management company, announced today that it has renewed its longstanding...

Dec 08, 2016, 01:07 ET Viamedia Renews Longstanding Representation Of Service Electric Local Ad Sales

Viamedia, the television industry's largest independent cable TV ad management company, announced today that it has renewed its longstanding...

Nov 10, 2016, 10:45 ET Record Local Cable Ad Spending Plays Role in Battleground State Senate Elections, Viamedia Finds

A common pattern among victorious Senate candidates in many key "battleground" states was the candidates' use of local cable television advertising....

Sep 27, 2016, 10:00 ET Viamedia And Hardee's® Announce $10,000 College Scholarship Contest

Viamedia, the largest independent cable TV ad management company, announced the fourth annual Viamedia & Hardee's® $10,000 College Fund Contest. The...

Sep 15, 2016, 10:30 ET Viamedia Launches Advanced Multi-Screen Mobile Ad Innovation for Audience and Impression-Based Selling

Viamedia, the television industry's largest independent cable TV ad management company, today announced an advanced mobile advertising innovation,...

Sep 12, 2016, 10:45 ET Viamedia's Becky Jones Named Chief Marketing & People Officer

Viamedia, the largest independent cable TV ad management company, announced today that Becky Jones, who has served as the company's senior vice...

Sep 08, 2016, 01:24 ET More Than 60% Of Cable TV Political Ad Spending Is From PACs And Issues Advertisers, Viamedia Finds

Three out of every five advertising dollars placed on cable TV systems this election cycle have been from political action committees (PACs) and...

Jul 25, 2016, 10:45 ET Viamedia and Jackson Energy Authority Renew Long-Term Advertising Agreement

Viamedia, the largest independent cable TV ad management company, announced today that it has renewed its longstanding agreement with Jackson Energy...

Jul 12, 2016, 10:18 ET Viamedia Names Rick Tarvin EVP Of Sales

Viamedia, the television industry's largest independent cable TV ad management company, today announced that Rick Tarvin has been promoted to...

Jul 11, 2016, 10:45 ET Viamedia And NewWave Communications Renew Long-Term Advertising Agreement

Viamedia, the television industry's largest independent cable TV ad management company, announced today that it has renewed its longstanding...

Jul 06, 2016, 11:07 ET Viamedia And commZoom Collaborate To Serve Texas Markets

Viamedia, the television industry's largest independent cable TV ad management company, today announced a new partnership with commZoom®, in which...

Jun 27, 2016, 09:30 ET Viamedia Partners With Skyline Membership Corporation In New Ad Deal

Viamedia, the television industry's largest independent cable TV ad management company, announced today that it has partnered with Skyline Membership ...

Jun 20, 2016, 02:43 ET Viamedia Names David Solomon Chief Revenue Officer

Viamedia, the television industry's largest independent cable TV ad management company, today announced that David Solomon, the company's executive...