LEXINGTON, Ky., March 30, 2012 /PRNewswire/ -- Viamedia, the cable industry's leading independent cable rep firm, today announced that they made two key management hires to oversee and direct the national sales efforts for Viamedia in their Midwest and Central divisions.
Scott Cote, former Sales Manager for WADL-TV 38 in Detroit, has been named Regional Sales Manager for the Midwest division. He will be based in Detroit, MI.
Lisa Gordon, former Sales Manager for Pandora Media, has been named Regional Sales Manager for the Central division. She will be based in Chicago, IL.
Mr. Cote comes to Viamedia most recently from WALD-TV 38 in Detroit where he served as Sales Manager since May 2010. Prior to WALD, he spent six years as Local Sales Manager for WWJ-TV CBS.
Ms. Gordon comes to Viamedia most recently from Pandora Media where she served as Sales Manager for their Central Region. Prior to Pandora, she spent six years as Senior Account Executive with WUSN-FM in Chicago.
Headquartered in Lexington, KY, Viamedia is a leading provider of outsourced local advertising sales services. The company specializes in selling DMA-based advertising to local, regional and national advertisers on behalf of U.S. cable and telecommunications service providers, utility companies and municipalities. For more information on Viamedia, visit www.viamediatv.com.