NEW YORK, March 2, 2011 /PRNewswire/ -- Get content from adidas at:
During the fourth quarter of 2010, Group revenues increased 9% on a currency-neutral basis. Currency-neutral revenues in the Wholesale and Retail segments increased 8% and 23%, respectively. By brand, adidas and Reebok sales increased 10% and 15% currency-neutral, respectively. Group revenues grew 19% to euros 2.931 billion in the fourth quarter from euros 2.458 billion in 2009. In 2010, Group revenues grew 9% on a currency-neutral basis, as a result of sales increases in Wholesale, Retail and Other Businesses. In 2010, the Group's net income attributable to shareholders increased to euros 567 million from euros 245 million in 2009. This represents an increase of 131% versus the prior year level. The gross margin of the adidas Group increased 2.4 percentage points to 47.8% in 2010.
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