VIDEO from General Motors and Synaptic Digital: Go Inside the Vault with the Modern Man

A New Show Geared towards Men Goes Beyond Sports

Mar 18, 2011, 08:00 ET from Synaptic Digital from ,General Motors

NEW YORK, March 18, 2011 /PRNewswire/ -- Most TV and online programming geared toward men are about two things, sports and more sports. Now, the recently launched show Inside the Vault, hopes to change that by going beyond the gridiron and exploring what excites, inspires and drives today's man.

See video from OnStar  at:  http://inr.synapticdigital.com/GM/InsideTheVault/

In order to separate itself from the pack, the show, which is produced by several companies including Conde Nast Traveler, Bon Appetit, Wired, GQ, Motor Trend, and General Motors, covers a wide range of topics. The unique partnership and collaboration of its backers allows the show to take on everything from fatherhood and hi-tech gadgets to sports cars and cooking.

On the premier episode, contributor and Motor Trend editor-in-chief Angus MacKenzie, compared driving a Corvette ZR1 on a real race track, with driving a virtual one in the video game Gran Tourismo 5.  Racing driver Justin Bell took to the wheel, driving both the Corvette and the game with only a two-tenths of a second difference between his times.

New episodes of Inside the Vault are available every Sunday on WGN America, or anytime on the web at www.InsidetheVault.tv

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SOURCE Synaptic Digital; General Motors



RELATED LINKS

http://www.InsidetheVault.tv