NEW YORK, Feb. 22, 2011 /PRNewswire/ -- Get videos from BMW AG at:
The new sub-brand BMW i stands for visionary vehicles, design and a new understanding of mobility – with a consistent focus on sustainability. The company will launch two new vehicles under the new sub-brand: The BMW i3, known previously as the "Megacity Vehicle", will be the BMW Group's first all-electric series model for urban environments. The BMW i8, on the other hand, is based on the BMW Vision EfficientDynamics concept study. Fitted with a plug-in hybrid drive, it combines the driving characteristics of a high-performance sports car with the consumption and emission levels of a small car. Available material includes general views from the press conference.
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