Vietnam Retail Forecasts 2015-2018: Market, Structure, SWOT, Investment, Entry Strategies, Operations, and Key Players in the $123 Billion Market

May 15, 2015, 12:59 ET from Research and Markets

DUBLIN, May 15, 2015 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Vietnam Retail - Forecasts 2015 - 2018: Market, Structure, S.W.O.T., Investment, Entry Strategies, Operations, and Key Players with Their Common Trading Terms" report to their offering.

     (Logo: )

Market volume is estimated at US$ 123.8 billion by end of 2013 and we would see an amazing annual increase of about 12% compared with last year.

Despite the fact that the Vietnam's economy has a slow growth within the past three years, the retail market keeps attracting global and regional players. In addition to Big C and Metro C&C who have been years in Vietnam, there are several others who have tried to strengthen their presence or attempted to penetrate the modern trade sector which is only account for 25% of the whole market at this point in time. Different operators from various segments: shopping malls, grocery retailers and supermarkets, and convenient stores have been working hard to gain new market share.

Existing operators such as Parkson, Lotte Mart, Family Mart, and Circle K are competing with newcomers such as Aeon, E-Mart, NTUC Fairprice, and Giant. Major domestic investment groups which have access to properties in good locations or have deep pockets have also penetrated into the retail sector via M&A. Take, for an example, Ocean Retail of Ocean Group was ambitious taking retail market shares but then was acquired by VinMart, a subsidiary of VinGroup, a Vietnamese real estate giant. VinGroup also became a strategic shareholder of Vinatex Group which holds 100% of Vinatex Mart.

This comprehensive dataset includes a full suite of up to more than 70 figures and tables containing about 600 key metrics and indicators that feature our deep interaction with more than 60 companies in the Vietnamese retail industry. We are confident that our endless efforts and selective study methods have made the research and report reliable and helpful. At such, policy makers, local and foreign retailers, suppliers, and any stakeholders of the retail industry could find great implications for their future directions and actions.

Key Topics Covered:

1 Executive Summary

2 Methodology

3 Profiles of Potential Subscribers

4 New Sections and Updates

5 Overview about Retail Development in Vietnam

6 Industry Structure of Vietnam's Retail

7 Swot Analysis for Vietnam'S Retail

8 Investment Considerations

9 Market Entry Strategies

10 Operational Issues

11 Industry Forward Looking

12 Profiles of Key Retailers

13 Common Trading Terms Between Suppliers and Retailers

Companies Featured: 

  • Saigon Co.Op (SGC)
  • Vinmart and its Acquisitions (Ocean Mart and Vinatex Mart)
  • Hapro Mart
  • Big C
  • Lotte
  • Berli Jucker and Metro Cash & Carry

For more information visit

Media Contact: Laura Wood , +353-1-481-1716,

SOURCE Research and Markets