Viralogy Unveils the Internet's First Ecommerce Grader

New service helps to improve ecommerce store conversions and decrease shopping cart abandonment

Jun 23, 2010, 10:07 ET from Viralogy

MOUNTAIN VIEW, Calif., June 23 /PRNewswire/ --

Watch the video: Ecommerce Grader Video

(Photo: )

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Grade Your Store, Viralogy's ecommerce store grader, recently launched as the first online tool that completely analyzes an ecommerce store based on 6 core metrics: SEO, site architecture, navigation, usability, and trust.  

Ecommerce Directors are now equipped with the tool that finds errors and faults in an online store, and produces actionable steps that optimize the store.  The techniques that Viralogy provides with Grade Your Store have increased company sales conversion by 25%.  

"There are fundamental steps that an Ecommerce Director can take to optimize an ecommerce store," said Jun Loayza, Chief Marketing Officer of Viralogy. "With Grade Your Store, Ecommerce Directors now have the tool that instantly tells them what is wrong with their store, and how they can quickly optimize the store in a cost-effective manner."

"The simple integration of a recommendations engine can increase a store's conversion rate by up to 25%," said Yu-kai Chou, CEO of Viralogy. "For example, lets say your store makes $100,000 per month with a 3% conversion rate. If you incorporate a product recommendation widget on your store, the conversion rate can easily increase to 3.75%, instantly increasing your sales revenue to $125,000."

According to a study done by Com Score, a leading research firm, ecommerce stores are losing 30% of their invested marketing budget because their store is not optimized to convert sales.  Grade Your Store puts a stop to wasted marketing budgets through detailed, action-driven analysis.

About Viralogy

Viralogy is an ecommerce intelligence company that automatically increases ecommerce sales revenue.  Our software analyzes ecommerce customer data and provides product, email, and add-to-cart recommendations that have proven to increase sales conversions by up to 25%. Using Viralogy, ecommerce stores can sit back, relax, and feel confident that their store is maximizing conversions.

SOURCE Viralogy