Virgin America Becomes First U.S. Airline To Power Online Payments With Visa Checkout

Airline Continues to Transform Travel Bookings with Visa Checkout Payment Technology, Celebrates With Bonus Launch Offer

Feb 25, 2015, 10:00 ET from Virgin America

SAN FRANCISCO, Feb. 25, 2015 /PRNewswire/ -- Virgin America, the California-based carrier reinventing flying, today announces it is the first U.S. airline to launch Visa Checkout, building on its innovative new virginamerica.com website with a simple and speedy new way to process online payments. Available now at www.virginamerica.com, Visa Checkout is designed to make online shopping as easy as a physical card 'swipe'; after signing up once, Visa Checkout removes the need to enter card details during the online checkout process wherever consumers see the Visa Checkout button.  As the first and only U.S. airline to offer a fully responsive website, Visa Checkout is available when booking Virgin America flights across all devices. It follows the transformational re-design of Virgin America's website in 2014, which features a fresh look-and-feel and responsive design.  To celebrate the launch of Visa Checkout, Virgin America is offering $25 off a future flight to all guests that use Visa Checkout on the airline's website from today through March 15 2015, while supplies last. (full terms and conditions)

"Just like our unique and tech-forward aircraft cabins, our new website represents a major departure from the typical airline experience," said Virgin America Chief Marketing Officer Luanne Calvert. "We are excited to elevate our guests' web experience even further with the launch of Visa Checkout, bringing the simplicity and speed of the 'swipe' into the online world so our guests can breeze through checkout in just a few clicks, from any device."    

"Virgin America's busy passengers want to book their travel easily, wherever they are, on whatever device they choose," said Sam Shrauger, senior vice president, Visa Digital Solutions. "Visa Checkout's payment experience does exactly that, making it super simple to purchase from a mobile phone, tablet, or PC, so that travelers can spend more time planning their next trip, and less time checking out and paying."

Travelers new to Visa Checkout can enroll through the booking path on Virgin America's website in just a few simple steps. Visa Checkout accepts any debit or credit card, including the Virgin America Visa Signature® Credit Card and the Virgin America Premium Visa Signature® Card. Once enrolled, shoppers simply provide their username and password to complete the payment process, without ever having to leave Virgin America's website.  

In 2014, Virgin America completed the redesign of its new website. The website was built entirely around the needs and preferences of the airline's tech-forward guests to be faster, more intuitive and device-neutral so that all users have the same experience, whether they are accessing the site through a laptop or mobile device.

With mood-lit cabins, fleetwide WiFi, custom-designed leather seating, power outlets, personal touch-screen entertainment platforms, confirmed seating and new, quieter aircraft with three classes of service, Virgin America has attracted a loyal following of business travelers for its "office in the sky" amenities. In a recent 2014 survey conducted by Travel + Leisure and Fortune magazine, Virgin America's tech-forward features helped the airline to be named the "Best Domestic Airline for Business Travel."

In addition to a Main Cabin that offers custom-designed leather seating with a deeper, more comfortable pitch, the airline's First Class cabin offers plush white leather seating with 55 inches of pitch, 165 degrees of recline and lumbar massagers. The carrier's Main Cabin Select service offers 38-inches of pitch, free food and cocktails, an all-access pass to media content, dedicated overhead bins and priority check-in/boarding. The Red® in-flight entertainment platform offers guests their own seatback touch-screen TV, with more than 20 films, live TV, Google Maps, videogames, a 3,000 song library and an on-demand menu, which allows flyers to order a cocktail or snack from their seatback any time during a flight.  Virgin America's airport lounge – The Loft – is located at LAX and its Elevate frequent flyer program offers no black-outs or restrictions on rewards seats with three levels of status including Elevate Gold and Elevate Silver.

The airline continues to expand its network across the country with flights to Austin, Boston, Cancun, Chicago, Dallas Love Field, Fort Lauderdale, Las Vegas, Los Angeles, Los Cabos, Newark, New York (JFK and LGA), Orlando, Palm Springs (seasonal), Portland, Puerto Vallarta, San Diego, San Francisco, Seattle and Washington D.C. (IAD and DCA).

Photos of Virgin America's unique aircraft and broadcast quality b-roll are available here.

About Virgin America: Known for its mood-lit cabins, three beautifully designed classes of service and innovative fleetwide amenities — like touch-screen personal entertainment, WiFi and power outlets at every seat, Virgin America has built a loyal following of flyers and earned a host of awards since launching in 2007 — including being named both the "Best U.S. Airline" in Condé Nast Traveler's Readers' Choice Awards and "Best Domestic Airline" in Travel + Leisure's World's Best Awards for the past seven consecutive years. For more: www.virginamerica.com

About Visa: Visa is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. Visa operates one of the world's most advanced processing networks — VisaNet — that is capable of handling more than 47,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more: checkout.visa.com  

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SOURCE Virgin America



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