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Virgin Media, Eircom et BT discutent des manières de réduire le désabonnement des clients lors d'un sommet virtuel sur la Gestion de l'expérience client dans les télécommunications


News provided by

IQPC

Jun 23, 2011, 04:00 ET

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LONDRES, June 23, 2011 /PRNewswire/ --

Alors que les sociétés de télécommunications font face à des taux sans précédant de désabonnement des clients, Telecoms IQ rassemblera certains des professionnels des télécommunications les plus expérimentés afin de trouver les méthodes les plus efficaces pour développer une stratégie d'expérience client

Selon le Database Marketing Institute, le désabonnement des clients des sociétés de télécommunication atteint entre 10 % et 67 %, avec environ 75 % des clients qui se désabonnent en raison de la manière dont ils ont été traités par le service fourni par leurs fournisseurs actuels.

Afin de répondre aux problèmes de désabonnement des clients, le Sommet virtuel sur l'expérience client dans les télécommunications rassemblera des intervenants de qualité venant de Virgin Media, AT&T, Eircom, Grameenphone, Beyond Philosophy, Hutchison 3G Danemark, BT Global Services, Orange FT Group, Etisalat et TELUS HR pour discuter de méthodes de pointe et novatrices pour permettre aux sociétés de télécommunication d'améliorer leurs stratégies d'expérience client.

Dans une étude de cas exclusive, Tommy Geary, le Directeur de l'Expérience client chez Eircom, parlera de la manière dont sa société a tiré profit du NPS pour proposer des améliorations durables de l'expérience client en seulement neuf mois.

Sean Risebrow, le Directeur de l'Expérience client chez Virgin Media, donnera ses dix meilleures astuces pour optimiser l'expérience client, et Carol Borghesi, Vice-présidente principale chez TELUS HR axera sa présentation sur les méthodes pratiques pour placer les clients au premier plan, au cœur de n'importe quelle organisation.

La GEC dans les télécommunications a déjà suscité beaucoup d'enthousiasme parmi les professionnels des télécommunications qui sont directement impliqués dans l'expérience client. Tommy Gear de Eircom décrit les évènements organisés par Telecom IQ sur la GEC comme « un évènement incroyable pour écouter, partager et débattre des meilleures pratiques qui raviront nos clients et permettront développer les affaires. »

L'évènement virtuel sur la GEC dans les télécommunications aura lieu du 9 au 25 août et est la première conférence en ligne internationale qui se consacre purement à aider les fournisseurs de télécommunication à améliorer l'expérience client. Pour des informations détaillées sur l'évènement ou pour participer, veuillez consulter le site http://www.cemintelecoms.com.

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