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Vorys Partner A. Brian Dengler's Innovative e-Media Practice Highlighted in the Washington Business Journal


News provided by

Vorys, Sater, Seymour and Pease LLP

Jun 07, 2011, 02:58 ET

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WASHINGTON, June 7, 2011 /PRNewswire-USNewswire/ -- A. Brian Dengler, a partner with Vorys, Sater, Seymour and Pease LLP who specializes in new media issues, was profiled recently in the Washington Business Journal, the Washington, D.C., area's leading business weekly.

"Seeing an opportunity, Dengler is marketing his blend of legal, business and journalism expertise to potential clients, touting his practice at Vorys, Sater, Seymour and Pease LLP as a one-stop shop for people engaged in the business of new media," said the Washington Business Journal article, adding that Dengler recently added two new Internet startups as clients.

The Washington Business Journal noted that Mr. Dengler, a former Emmy Award-winning broadcast journalist, now represents the Kent State University School of Journalism and Mass Communication in Ohio, where he also teaches a graduate-level course, Business and Legal Strategies for eMedia Management. The course will soon be transformed into an online product servicing independent bloggers, freelance journalists and new content providers. Dengler "teaches business basics to media mavens—such as drawing Internet traffic from search engines or structuring mutually beneficial marketing agreements," the publication said.

The new e-media environment, according to Washington Business Journal, "relies heavily on entrepreneurial reporters selling content to multiple publishers, while trying to develop their own brand and maximizing their own exposure. The intellectual property questions that arise in this setting are complicated and daunting."

Dengler is a member of Vorys' e-Media, Technology and Intellectual Property Group, which is chaired by Benita Kahn, a partner in the Columbus office, and includes Gretal Toker, a former colleague of Dengler at AOL who is based in Washington. The practice group specializes in online behavioral advertising and is also monitoring and advising clients pending federal privacy legislation, including the Do Not Track Online Act of 2011 (S-913) and the Commercial Privacy Bill of Rights Act of 2011 (S-799).

Vorys also keeps its clients advised of class action lawsuits involving e-media issues, such as those related to flash cookies, respawned cookies and the asserted creation of profiles of individuals through the use of unique device identification on smart phones.

Vorys was established in 1909 and has grown to be one of the largest Ohio-based law firms with nearly 375 attorneys in six offices in Columbus, Cincinnati, Cleveland and Akron, Ohio; Washington, D.C.; and Houston, Texas. Vorys currently ranks as one of the 200 largest law firms in the United States, according to American Lawyer magazine. For more information, please visit www.vorys.com.

SOURCE Vorys, Sater, Seymour and Pease LLP

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