VUDU Announces Full Integration on Walmart.com
Thousands of VUDU Titles, including New Releases and "99-Cent Movie of the Day," Can Now Be Instantly Streamed at www.walmart.com/vudu
Jul 26, 2011, 07:00 ET
SANTA CLARA, Calif. and BRISBANE, Calif., July 26, 2011 /PRNewswire/ -- Demonstrating its commitment to e-commerce and goal of offering customers "one continuous shopping" channel, Walmart today announced the integration of its popular movie streaming service, VUDU, on Walmart.com. Customers can now shop for thousands of digital VUDU titles, including the hottest new releases, and purchase and/or rent them directly on Walmart.com at www.walmart.com/vudu.
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As customers shop for movies at Walmart.com, they now have the option to select the digital VUDU title and/or the physical title (DVD or Blu-ray Disc). Those who select the digital title complete their transaction through Walmart.com's checkout, and then can easily stream the movie directly from Walmart.com, VUDU.com, or from one of more than 300 VUDU-enabled devices, including select HDTVs, Blu-ray Disc players and the PlayStation®3.
"At Walmart, one of our key priorities is to provide a continuous channel for our customers, from our stores to our powerful e-commerce and social media platforms," said Steve Nave, SVP and general manager, Walmart.com. "With VUDU becoming increasingly popular among our customers, we're providing them more access to enjoy this digital entertainment experience directly online at Walmart.com."
"This integration allows us to introduce more Walmart.com customers to digital entertainment and give them access to thousands of new release and popular movie titles immediately through VUDU's high-quality streaming service," said Edward Lichty, general manager, VUDU. "By incorporating digital movie content into the Walmart.com entertainment shopping experience, we're enabling customers to easily choose how they want to enjoy their entertainment content – whether that be through a physical DVD, digital streaming or both."
Customers Vote for this Friday's 99-cent Movie of the Day
To celebrate this launch on Walmart.com, VUDU is inviting fans on Walmart's Facebook page to vote for a new release title that will be available to rent for only 99 cents. The titles to choose from include:
- "Diary of a Wimpy Kid 2: Rodrick Rules" (PG)
- "Harry Potter and the Deathly Hallows: Part 1" (PG-13)
- "Gnomeo and Juliet" (PG)
Customers can vote now by "liking" their pick at www.facebook.com/walmart. The new release title with the most votes by 5 p.m. EDT tomorrow will be available to rent for just 99 cents on Friday, July 29.
The integration on Walmart.com is one of many ways VUDU is introducing Walmart customers to digital entertainment. VUDU recently launched the first digital movie card, which allows customers to purchase a VUDU movie in Walmart stores and view the movie digitally through VUDU. The streaming service is also available on almost all of Walmart's Internet-capable HDTVs and Blu-ray Disc players, with several models featuring a "one touch" VUDU button on remote controls.
About VUDU
A leader in HD streaming, VUDU offers the world's largest selection of HD movies, including thousands of blockbusters, Hollywood classics and indies available in stunning HDX 1080p with Dolby Digital Plus 5.1 surround sound. Movies are available the same day they are released on DVD or Blu-ray, and can be rented or purchased without a subscription. VUDU is available on Internet-capable HDTVs and Blu-ray Disc players from FUNAI Electronics (Magnavox, Sylvania), LG Electronics, Mitsubishi Digital Electronics, Panasonic, Philips, Samsung, SANYO, Sharp, Sony, Toshiba and VIZIO, and on the PlayStation®3 computer entertainment system from Sony. VUDU is a wholly owned subsidiary of Walmart Stores, Inc., and is headquartered in Santa Clara, CA. For more information, visit http://www.vudu.com/.
About Wal-Mart Stores, Inc.
Wal-Mart Stores, Inc. (NYSE: WMT) serves customers and members more than 200 million times per week at 9,029 retail units under 60 different banners in 15 countries. With fiscal year 2011 sales of $419 billion, Walmart employs more than 2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://www.walmartstores.com. Online merchandise sales are available at http://www.walmart.com and http://www.samsclub.com.
SOURCE Wal-Mart Stores, Inc.