Wanna Have a new Watch? Make it Smart

VICENZA, Italy, February 14, 2013 /PRNewswire/ --

As Apple reinterpreted mobile phones,  i'm Watch  has reshaped watches.

The really first smartwatch for iPhone and Android is made in Italy. In little less than two years, this smartwatch completely changed the watch concept creating a new market segment, new needs and a new business sector. It is protected by three revolutionary patents: Bluetooth tethering, Bluetooth Antenna in a metal case, and Smart Tethering.

     (Photo: http://photos.prnewswire.com/prnh/20130214/594801 )

No more "tick tack". No more simple telling a daytime and date, but rather also sending and receiving calls, checking with your favorite social networks, the stock exchange, or the local weather forecast. And why not? It can also be used to keep track of calories while practicing your best sport. That's about i'm Watch: the first smartwatch, ever in the world, by Manuel Zanella and Massimiliano Bertolini. In just two years, this smartwatch has turned the concept of traditional watches up-side-down fostering a new market segment, new needs and naturally, a very promising new biz.

One of the most common and must-have items, used to time our daily life, has now become a precious companion. For the very first time in history, a "trivial" cult object has become "essential" or to put it in modern language: "smart". It is no longer a one-way relationship whereas the wearer checks the watch to get a piece of information. It is now a mutual "exchange" of information between the watch and its holder. This transformation of time-measuring concepts is the result from the work of two Italian inventors: Manuel Zanella and Massimiliano Bertolini, who fostered this extraordinary and unique technology. We can proudly say that this is a fully Made-in-Italy invention breaking through the wall of international markets.

As Apple reinterpreted mobile phones a few years ago, i'm Watch has now reshaped watches.

i'm Watch is the world's first smartwatch ever to be invented; it is a latest generation device that interacts with the smartphone allowing you to have calls, text messages, e-mails, notifications, music, agenda, weather, photos and any app you could want or invent, directly on your wrist.

You can leave your smartphone in your pocket, in your purse or on your desk and reply directly from your i'm Watch.

Italian design and technology, multi-tasking, ultra high-resolution display with a new curved touchscreen surface and unprecedented performance on such a small object. i'm Watch is the perfect combination between the most innovative Italian technology and a unique, unmistakable style. High-quality materials and excellent manufacturing standards make it comfortable, durable and attractive to see and to wear. Designed, engineered and built entirely in Italy, i'm Watch is much more than a watch.

All details available on the online store.

i'm Watch design, engineering and technical contents, as well as Italian origins are protected by the application for the relative patent rights: "We have patented our intellectual property as we knew this was bound to be a worldwide success. A guarantee also for our team of very young, Italian engineers, developers and designers who have been working with us on this huge and cutting-edge project in what we love to call the "Technology Valley of the North-East." - explain Manuel Zanella and Massimiliano Bertolini.

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SOURCE i'm Watch