WashDCHotels.com Optimizes Mobile Web at Select Hotels

COMPANY SIGNS ON WITH VELOCITUDE TO PROVIDE MOBILE WEB PLATFORM

Jun 07, 2010, 14:14 ET from WashDCHotels.com

BETHESDA, Md., June 7 /PRNewswire/ -- Velocitude, experts in mobile web and its supporting technologies, today announced that WashDCHotels.com has signed an agreement to utilize their mobile-web technology platform at select DC area hotels.  Joy Randels, EVP, Global Sales & Marketing of Velocitude said, "we are excited to provide a mobile web solution for WashDCHotels.com which will leverage their existing hotel websites to literally fit into the pockets of their customer base."  The move dramatically improves the interaction customers will have when viewing the company's hotel websites on their mobile devices, while providing additional opportunities to capture future bookings.

Randels added, "Velocitude has a technology and process that, in a matter of weeks, can seamlessly optimize an existing website delivering an enhanced user experience to over 5000 mobile devices, including all versions of the iPhone, Blackberry and Android." The company's  three-step approach for optimizing mobile websites consists of (1) mobilizing the existing web site through a process of live-transcoding of the desktop website, (2) mobilizing the commerce offering (if desired), and (3)mobilizing and delivering advanced applications, including SMS, Video, Offers, Loyalty Programs, Social Networking, Unique Mobile Viewing Options, On Premises Services and Augmented Reality.

David Attardi, Director of Interactive Marketing for WashDCHotels.com said, "we can't afford to ignore systemic changes in travel research and booking processes that mobile devices and mobile technology have created," adding, "our partnership with Velocitude allows us to better position our hotels within the mobile space, as well as optimize our content in a way that is appealing on a mobile device and easy to for the user to navigate."

Velocitude enables clients to leverage the Mobile Internet to drive revenue, increase market share, and emerge from their competition. "Some of our current clients include Office Depot and Darden Restaurants (Olive Garden, Red Lobster, and others)," remarks Randels, adding, "we're excited to begin this unique partnership with WashDCHotels.com as this is our first foray working with hotels."

WashDCHotels.com is launching Velocitude's mobile technology at an Arlington, VA hotel, the Crowne Plaza Crystal City, a hotel near National Airport, the Holiday Inn National Airport, and a Tysons Corner hotel, the Courtyard by Marriott Tysons Corner.

ABOUT WASHDCHOTELS.COM

Based in Bethesda, MD, WashDCHotels.com is a DC destination and tourism site for the B. F. Saul Company Hotel Division, a subset of a larger, private real estate firm, B. F. Saul Company.  Within the Hotel Division the company represents a collection of full service, select service, and extended stay hotels located in MD, VA, MI and FL.  WashDChotels.com serves both business and leisure guests seeking first class DC hotel accommodations, Washington, D.C. area meeting facilities, and banquet venues. The company also operates two IACC Certified Northern Virginia Executive Conference & Training Centers.  To learn more about the B. F. Saul Company Hotel Division go to www.bfsaulhotels.com.

ABOUT Velocitude

Founded in 2009, Velocitude is a Fort Lauderdale, FL based technology company that helps businesses connect with other businesses and consumers anytime, anywhere. We help our clients leverage the power of the Mobile Internet to drive revenue, increase market share, and emerge from their competition.

SOURCE WashDCHotels.com



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