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Webcastr Scores With Academy Awards Live Stream Event

Hollywood star-power boosts viewership to website's red carpet coverage


News provided by

Webcastr

Mar 09, 2010, 03:12 ET

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LOS ANGELES, March 9 /PRNewswire/ -- Webcastr.com, a two-year-old professional video web network, found a new global audience Sunday when it began its first ever live stream from the famed red carpet ceremonies at the 82nd annual Academy Awards in Hollywood.

The Los Angeles-based site was among a handful of sites streaming the two-hour telecast in association with AP and Livestream which provided the feed for the web.

"It was the first time we attempted live video streaming," said Webcastr CEO Tim Devine, "and the results were spectacular." As the Hollywood superstars each entered the red carpet area, Webcastr provided viewers with both live coverage as well as Facebook and Twitter updates capturing the event in real time.

"Each time a George Clooney or Sandra Bullock appeared on the telecast, our viewership went up in line with the conversations happening across a variety of social platforms," said Devine. "It was truly the beginning of a new level of interactive experience for both us and our viewers around the world."

Unlike most video-sharing sites, Webcastr broadcasts professional and semi-pro content from dozens of providers like AP, Reuters, Fox Sports, the Wall Street Journal, TV Guide Broadband, US Weekly, Splash News, Sony Music, Warner Music, Revision3 and many others while avoiding all but the very best user-generated content. Webcastr's mission is to deliver the best quality viewer experience, thereby bypassing the often times questionable content associated with many UGC sites.

"We are often compared to an independent Hulu," says Devine, referring to the network's content mix, "but while they focus on entertainment, we lean towards news and lifestyle programming."

The site continues to gain traction among web viewers and is expected to announce more live events and content deals shortly.

http://www.Webcastr.com

Contact:

Tara Benson

Publicity Dept.

Webcastr, Inc.

310-270-4140

SOURCE Webcastr

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