SAN FRANCISCO, Oct. 7, 2016 /PRNewswire/ -- Twitter today announced the live streaming results of their week five matchup of THURSDAY NIGHT FOOTBALL, featuring the Arizona Cardinals beating the San Francisco 49ers 33-21.
In total, Twitter reached 3.1 million combined worldwide viewers for the NFL Thursday Night Kickoff pregame show and the Cardinals/49ers game for a minimum of three seconds with that video being 100% in view. For the Thursday Night Football game alone, Twitter reached 2.6 million viewers. The average audience (AMA) watching the Thursday Night Football game on Twitter properties was 236,000.
The total reach of 3.1 million viewers reflects a 19% increase from Twitter's last Thursday Night Football game at 2.6 million, and 32% increase from Twitter's inaugural game at 2.35 million.
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SOURCE Twitter, Inc.