Weis Markets Announces 100 Day Price Freeze

News provided by

Jul 16, 2012, 01:00 ET

SUNBURY, Pa., July 16, 2012 /PRNewswire/ -- Weis Markets, Inc. today announced it has lowered the prices on over 1,000 staple items and that it will freeze the prices of these products for 100 days in recognition of its 100 year anniversary this year.

(Logo: http://photos.prnewswire.com/prnh/20120202/NE46939LOGO )

It is the Company's ninth Price Freeze since 2009.

"We have extended our 90 day price freeze by ten days in recognition of our company's 100 year anniversary. Since 2009, our Price Freeze program has generated nearly $40 million in savings for our customers," said Kurt Schertle, Weis Markets Executive Vice President, Sales and Merchandising. "We have locked in long-term savings for customers through long-term deals and strategic buying that will help minimize the impact of commodity inflation in the months ahead."

Weis Markets' current Price Freeze program includes more than 1,000 brand-name and private brand products in grocery, frozen, dairy, meat, health, beauty care and general merchandise.

The current Price Freeze premiered in Weis Markets' July 15 circular, radio and billboard advertisements. It will run through October 20. In stores, customers will see Price Freeze signage and shelf tags for participating items.

ABOUT WEIS MARKETS
Founded in 1912, Weis Markets is marking its 100th year of operation in 2012. It currently operates 162 stores in Pennsylvania, Maryland, New York, New Jersey and West Virginia.

For more information about Weis Markets, Inc., please visit www.weismarkets.com. Connect with Weis Markets on Facebook at www.facebook.com/WeisSuperMarket. Follow Weis Markets on Twitter @weismarkets.

SOURCE Weis Markets, Inc.