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WELT Group Present at Market Launch of iPad

New "Kiosk App" Available From 3 April 2010 / Digital Editions of WELT, WELT KOMPAKT and WELT am SONNTAG as Monthly Subscription Model


News provided by

Axel Springer AG

Mar 31, 2010, 09:49 ET

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BERLIN, March 31, 2010 /PRNewswire/ -- The WELT Group is represented with its own application in the App Store for the market launch of the iPad in the United States on 3 April 2010. Users are able to read the current issues of WELT, WELT KOMPAKT and WELT am SONNTAG on Apple's new tablet with the "Kiosk App". The display of the content has been further improved for the iPad and a simple, user-friendly navigation through the individual pages was designed. The digital editions of the WELT brands are in future available with the "Kiosk App" as a monthly subscription from EUR 7.99.

Jan Bayer, publishing director of WELT Group: "As a leading innovator in the segment of quality newspapers, the WELT Group is represented on the iPad from the beginning. We have deliberately chosen to offer our strong newspaper brands as digital editions for the market launch on the iPad. The iPhone App for the WELT has shown that the pdf capability is a very heavily-frequented service. At the same time we are working on other innovative products, which both suit the quality standards of the WELT Group as well as make use of the particular multimedia options open to the iPad."

The introduction of services for the iPad is another step for the WELT Group within the scope of the initiative launched by Axel Springer to introduce chargeable premium services. Apps for the iPhone from WELT and BILD have been available since the end of 2009, and have already been purchased and downloaded more than 140,000 times.

    Press contact: Christian Garrels
    Tel: +49-(0)-30-25-91-7-76-51
    [email protected]
    This press release can be viewed at http://www.axelspringer.com.


SOURCE Axel Springer AG

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