HARTSDALE, N.Y., Sept. 26, 2011 /PRNewswire/ -- Cut-It-Out Communications, Inc. (www.cioediting.com), a Westchester public relations firm specializing in the incorporation of online activities in traditional PR campaigns, today announced a new weekly online tips column available on its website at www.cioediting.com/online_tips.asp.
The column provides a synopsis of useful online techniques in search engine optimization, social media, email marketing and website development. The President, Willy Gissen, also writes a monthly column on public relations and marketing for the Westchester and Fairfield County Business Journals (www.westfaironline.com) and has been certified in search engine marketing by Planet Ocean Communications and the Search Engine Academy.
Mr. Gissen said, "This new tips column will offer an opportunity to share the latest developments in online PR as well as insights culled from conferences and seminars for many years. It will help me give back to the business community in a concise format of one or two paragraphs a week, delineating useful ways to stay one step ahead of competitors in almost any industry."
Mr. Gissen continued by noting that his company has maintained a #1 Google ranking for the keyword "Westchester County public relations" since September 2008 despite the highly competitive nature of his field, and that he often tries out many online innovations on his own company before recommending them to others.
Founded in 2003, Cut-It-Out Communications is a full-service public relations firm based in Hartsdale, New York. Its monthly blog, New York Times Leader, provides a synopsis of the lead story each morning and can be viewed at www.cioediting.com/wordpress. The company also maintains an active Twitter presence using the handle @wgissen. For more information, please email email@example.com; call 914-723-7212; or write Cut-It-Out Communications, Inc., PO Box 495, Hartsdale, NY 10530.
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