RALEIGH, N.C., Feb. 29, 2016 /PRNewswire/ -- WeText, a leading mobile communications technology company based in Raleigh, N.C., today announced the launch of a groundbreaking interactive content delivery platform positioned to become the world's largest aggregator of mobile databases. The service is designed to help commercial, non-profit and public entities connect with and grow their target audiences through direct, content-rich group messaging.
WeText is tapping into the rapidly expanding international market for direct mobile messaging. In major markets around the world, including India, China and Europe, billions of users rely on text messaging services such as WeChat as their primary mode of communication. Until now, however, the use of mass messaging in the U.S. has been limited due to carrier restrictions and limitations. WeText is changing that dynamic to open up exciting new channels for marketing communications.
Using its own proprietary technology, WeText is able to deliver rich content such as full length, high resolution video previews and an array of interactive features at affordable flat rates. The unique service enables direct access not only to all digital devices in the U.S. but also in 140 countries around the world. As a leader in database optimization and two-way SMS/MMS marketing, WeText provides highly personalized, one-to-one interactive messaging to target audiences.
"WeText is at the forefront of direct messaging technology," said WeText creator and CEO Mitesh Patel. "We're virtually unlimited in our ability to deliver content such as video, animation, surveys, ticketing, promotions, contests and giveaways to groups of any size, whether local or international in scale. That's where agile mobile platforms are going, and we're positioned to be the leader in the U.S. market as well as other countries throughout the world."
Born in India, Patel, 39, is recognized worldwide as an innovator in mobile technology. After immigrating to the U.S. in 1995 with less than $100 in the pocket, he managed to put himself through a four-year computer program in one year. He further honed his talents by leading global projects at an international pharmaceutical company, and by the end of 2006 had developed the first technology to deliver text and MMS content to cell phones in 140 countries. In 2007, Patel founded iMobile Interactive which has been enhanced and relaunched as WeText.
"Mobile messaging is a rapidly emerging technology, so we developed our own proprietary methodology to reduce the costs and restrictions associated with network carriers," said Patel. "Text messaging has a 95 percent open rate, and digital offers are redeemed 10 times more often than print, making customized mobile content a highly effective way to build and sustain relationships with any target group."
WeText allows users to deploy interactive, transaction-enabled campaigns designed to maximize customer engagement and grow contact databases. The technology serves all major mobile phone operating systems as well as computers, tablets, gaming consoles, TVs and virtually any device with internet capabilities. Multiple opt-in methods and cross-channel interactions offer a multi-dimensional approach to growing community, affinity, sales and brand loyalty through interactive messaging.
"The strategic brand positioning for WeText was conceived with a global perspective," said Amanda Manares, Senior Director of Sales and Marketing for WeText. "The name and new brand identity, including a redesigned website and logo which will roll out soon, make the core service more identifiable to potential customers, including retailers, public agencies, educational institutions, real estate organizations, restaurants and other commercial entities."
Requiring no additional software or hardware, WeText uses an easy-to-understand, web-based console to manage content and distribution. WeText developers help build custom-tailored solutions for users who can access the system from anywhere at any time to manage an unlimited range of channels. WeText is an intelligent solution for any commercial, non-profit or public institution looking for a simple, efficient and cost-effective means of staying connected and cultivating relationships with target audiences.
WeText is an international service that allows brands to customize marketing communications across all digital platforms through two-way SMS/MMS messaging. WeText enables direct interaction and transaction processing with targeted audiences in order to build brand loyalty and grow customer databases. For more information, please visit www.WeText.co.
About Privi Global Services
Privi is an innovator of SMS/MMS marketing, created to power brands and public figures with elite access, helping them reach global affinity groups in a personal way. Privi delivers international, world-class content and adds value at levels which not only define the industry, but exceed those offered by any competitor. For more information, please visit www.goprivi.com.