White Claw® Will Stop Friends from Bailing This Summer with Help from Caleb Pressley as the 'No Bail Bondsman'
White Claw and "Sundae Conversation" hosts Caleb Pressley and Glenny Balls join forces with Pack Up + Go to provide the ultimate summer vacation for even your flakiest friends.
CHICAGO, June 3, 2025 /PRNewswire/ -- Summer is here—the season of togetherness—with barbecues, beach days, patio dining, rooftop brunches, and endless opportunities to hang. So why are so many friends bailing on one another? 53% of Americans believe it's more acceptable to cancel plans at the last minute than they did five years ago1. This is bigger than a summer bummer. It's contributing to the epidemic of loneliness.
This season, White Claw is raging against the epic bail, enlisting cultural commentator and comedic force Caleb Pressley as this summer's official No-Bail Bondsman to ensure nothing holds you and your crew back from a good time. His motto? Less bailing, more bonding. He'll be joined by his best pal, Glenny Balls, to remind everyone that the best memories come from those moments when you embrace spontaneity—and don't bail on your friends.
To tie it all together, White Claw is teaming up with Pack Up + Go, the pros in surprise vacations tailored to your interests, to give you and three friends the chance to win an unforgettable getaway. The catch? You won't find out where you're going until the day you leave—no planning, no stress, no flaking. Just grab your crew and go.
"The best moments with friends never happen if everyone bails on a day out—we want to do everything in our power to make sure that doesn't happen this summer," said Kevin Brady, Vice President of Marketing, White Claw. "For years White Claw has brought people together on a perfect summer day, and this year, with the help of our White Claw No-Bail Bondsman, we're making sure it's easier than ever to share a CLAW with friends."
Together, Caleb, Glenny and White Claw created a series of hilarious new videos showing just how far they're willing to go to connect you with friends this summer. Check it out on White Claw Instagram and YouTube.
"I love my friends—but we've all got that one guy who says they're going to show up and then never does," said Caleb Pressley. "That's why it is the honor of my lifetime to take on the position of the White Claw No-Bail Bondsman. It's about holding your crew accountable to show up for the blessed moments you get to share together. This is not only about planning but actually being present—preferably with a cold White Claw in hand."
Visit whiteclaw.com/nobail and share why you and your friends deserve to bond this summer. You could win a surprise trip worth up to $6,600*.
The No-Bail Bondsman campaign is the latest way to Grab Life By The Claw™—the White Claw rally cry that debuted in April 2024 to encourage fans to embrace spontaneity and experience more together—with Caleb Pressley taking the spotlight as the No-Bail Bondsman. White Claw is also a sponsor of Sundae Conversation hosted by Caleb Pressley.
To learn more, follow @WhiteClaw on Instagram, or visit whiteclaw.com/nobail.
ABOUT WHITE CLAW
White Claw® Hard Seltzer is the leading hard seltzer in the U.S. – larger than all other seltzer brands combined – known for pure, crisp refreshment. White Claw® is now available in over 20 international markets and has a category leading position across the board. Visit http://www.whiteclaw.com and follow @WhiteClaw for more information.
Please Drink Responsibly. All registered trademarks used under license by White Claw Seltzer Works and White Claw Spirits Co., Chicago, IL.
ABOUT CALEB PRESSLEY
Caleb Pressley is the creator and host of Sundae Conversation, the viral interview series featuring guests like Drake, Cardi B, and Tom Brady. After launching the show at Barstool Sports, Caleb founded Bill Joe Productions in 2025 to independently produce the hit series, which now averages over 10 million views per episode and has surpassed 1 billion impressions across platforms. Most recently, he hosted Druski's wildly popular dating show Coulda Been Love and continues to be one of the internet's most original and irreverent voices. He is joined in the White Claw campaign by his Sundae Conversation co-host, Glenny Balls.
ABOUT PACK UP + GO
Pack Up + Go is a travel agency that plans curated vacations around the United States. The catch? Your destination is a surprise until the day you depart! Since 2016, Pack Up + Go has sent 45,000+ travelers to 300+ destinations, helping travelers discover unique destinations they may not have visited on their own.
MESSAGE AND DATA RATES MAY APPLY WHEN SCANNING QR CODE®.
NO PURCHASE NECESSARY. Legal residents of U.S./D.C., 21+ ONLY. Void wherever prohibited by law. Begins 12:00:01 a.m. ET, 6/3/25; Ends 11:59:59 p.m. ET 7/1/25. Subject to entry deadlines.
Membership in WHITE CLAW® Shore Club required. Subject to posted official rules, which are also available at https://whiteclaw.com/nobail. Sponsor: Mark Anthony Brands Inc., Chicago, IL. PLEASE DRINK RESPONSIBLY. HARD SELTZER WITH FLAVORS. All Registered Trademarks, used under license by White Claw Seltzer Works, Chicago, IL. Nutritional information available at whiteclaw.com. The promotion is in no way sponsored, endorsed or administered by, or associated with Instagram.
1Source: YouGov
SOURCE White Claw
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