White Smile Global Opens First European "White Smile Dental Spa™" in Europe Confirming the Demand of the Proprietary Patent Pending "Microencapsulated Non-Peroxide Teeth Whitening Gel," a New Revolutionary Product Created by White Smile™ Chief Scientific Officer Dr. Martin S. Giniger DMD, PhD, MsD, FICD

MIAMI BEACH, Fla., Nov. 29, 2011 /PRNewswire/ -- White Smile Global Inc. and French Distributor Institut Saint Paul proudly announce the opening of the flagship White Smile Dental Spa™ in Europe.  After careful consideration, the first location will be Plovdiv, Bulgaria.  Institut Saint Paul President Philipe Montegut stated, "With the availability of  this new White Smile™ 'Non-Peroxide' gel, we have received an enormous amount of inquiries across Europe regarding this product and we felt that it was imperative to open the first location so that potential partners could see the facility and use the product."

This patent-pending product was designed to be the first "EU-Friendly" teeth whitening gel that contains the legal amount of hydrogen peroxide allowed while still providing customers with superior whitening results.  The White Smile™ Non-Peroxide teeth whitening gel consists of a proprietary micro-encapsulated, light activated formulation that can be used identically as peroxide based gels.  This first White Smile Dental Spa™ will consolidate all light-activated and take-home teeth whitening kits as well as offer the daily-use products such as the White Smile Complete™ Dual Oxygen-Infused Oral Foam. 

White Smile Global CEO Omar Ahmadzai states, "We are finalizing additional locations throughout Europe with Institut Saint Paul and are very excited to begin this exciting new venture."  He continues, "We are also pleased to be coming close to announcing additional distributors in the UK and Asia in the coming weeks."

About White Smile Global Inc.

White Smile Global Inc. (www.whitesmileglobal.com), headquartered in South Beach, FL has as its mission, to become a global leader in oral health and teeth whitening technology. All White Smile Global Inc. tooth whitening products, including White Smile Complete™ Dual Oxygen-Infused Technology™ teeth whitening foam system are available through our global distribution partners or can be purchased directly from the manufacturer at www.whitesmileglobal.com.

For more information please contact:   
White Smile Global Inc. Toll Free: 1.888.WSMILE1  
General Information: [email protected]

FORWARD LOOKING STATEMENT

This announcement is not an offer to sell any White Smile Global ("WSML") or related securities. Offers for any given security are made only through applicable offering circulars and related documents filed with the SEC pursuant to the Securities Act of 1933 or the Securities Exchange Act of 1934. Certain statements contained herein and subsequent oral statements made by and on behalf of WSML may contain "forward looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward looking statements are identified by words such as "intends", "anticipates", "believes", "expects", and "hopes" and includes, without limitation, statements regarding WSML's plan of business operations, product research and development activities, anticipated revenues and expenses and potential contractual arrangements and obligations. Also, our management may make forward-looking statements orally to investors, analysts, the media and others. Forward-looking statements express our expectations or predictions of future events or results. They are not guarantees and are subject to many risks and uncertainties. There are a number of factors beyond our control that could cause actual events or results to be significantly different from those described in the forward-looking statements. Any or all of our forward-looking statements in this report or in any other public statements we make may turn out to be wrong. We undertake no obligation to publicly update or review any forward-looking statements, whether as a result of new information, future developments or otherwise.

SOURCE White Smile Global Inc.