William and Kate: Hairstyling Secrets From the Lifetime Original Movie

LOS ANGELES, April 18, 2011 /PRNewswire/ -- RaMona Fleetwood, Department Head, shares her hairstyling secrets from the much anticipated Lifetime TV release of William and Kate debuting April 18th at 9PM ET. With the Royal Wedding taking place on April 29, 2011, the love story of their romance was filmed in Los Angeles with Nico Evers-Swindell as Prince William and Camilla Luddington portraying Kate Middleton. To recreate their "Royal" look, hairstylist RaMona Fleetwood used professional hair color from IT&LY HAIRFASHION and hair care from both IT&LY HAIRFASHION and White Sands Products for this highly anticipated release.

According to RaMona, "IT&LY HAIRFASHION'S Colorly 2020 hair color and styling products along with White Sands Products saved the day. Even during many of the rainy days filming outside, their hair held and the color could not have been more natural."

Camilla Luddington as "Kate Middleton"

RaMona began her look by changing Camilla's original blonde hair color to match that of Kate Middleton's with IT&LY HAIRFASHION'S cruelty free Colorly 2020 hair color (www.italyhairfashion.com).  To style, RaMona applied a dime size amount of Orchids Oil by White Sands (www.whitesandsproducts.com) from roots to ends before each blow dry. Next, she sprayed White Sands Liquid Texture Firm Hold Styling Spray at the root area and set Camilla's hair on jumbo hot rollers for volume. After makeup, RaMona removed the hot rollers and spiral wrapped small sections around a 1 1/4 inch curling iron alternating the direction of each curl. This technique helped create the natural waves and curls Kate Middleton wears. To finish, RaMona sprayed her hair with IT&LY Pure Hair Eco non-aerosol Hairspray for hold. To control fly-a-ways picked up by high definition with back lighting, RaMona carried a bottle of IT&LY Pure Water Drops to smooth any tiny, loose hairs with her fingertips.

For the infamous runway look, RaMona began with dry hair, creating a side part. Next, she lightly sprayed the roots and hair shaft with White Sands Liquid Texture Firm Hold Styling Spray. To create the curl and texture, she then took small sections and slightly twisted them as she rolled them on 2 sets of hot rollers. The bang area was set off base and over directed to achieve a "Veronica Lake" bang. After 20 minutes, RaMona removed the hot rollers and shook the curls to loosen them. For hold, she sprayed them with IT&LY Hair Eco Non-aerosol Hairspray.

IT&LY Pure Water Drops were used to smooth down any fly-a-ways, while for the rest of the casts' up-do's for the runway scenes, RaMona relied upon White Sands Infinity Hairspray.

Nico Evers-Swindell as "Prince William"

Nico's light ash brown hair was also colored with IT&LY HAIRFASHION'S cruelty free Colorly 2020 hair color to match Prince William's hair. As the Department Head, RaMona achieved the Prince's look by creating a slight bend to the ends using White Sands Liquid Texture Firm Hold Styling Spray with a small flat iron and defining the style with IT&LY's Pure Definition Paste.

IT&LY HAIRFASHION, N.A., Inc. President/CEO Richard Zucckero (www.italyhairfashion.com) and Noel Salas, CFO of White Sands Products (www.whitesandsproducts.com) proudly supplied RaMona Fleetwood with their professional products.

SOURCE IT&LY HAIRFASHION; White Sands Products