Wolfgang Puck Pressure Oven Wins Industry Recognition For Best Long Form Infomercial At ERA
FAIRFAX, Va., Sept. 24, 2014 /PRNewswire/ -- The new Wolfgang Puck Pressure Oven infomercial has been awarded top honors at the 2014 Electronic Retailing Association's (ERA) Moxie Awards winning in the best long-form infomercial, brand response category. ERA, the non-profit organization supporting the 400 small businesses in the $350 billion dollar direct response the television (DRTV) industry, presents the award.
KitchenTek, a joint collaboration formed between Direct Holdings Global and Wolfgang Puck Appliances, teamed up with production house, brand new media to produce the 30 minute infomercial. The Wolfgang Puck Pressure Oven is the industry's first ever countertop pressure oven.
"We're extremely happy to be recognized for the Wolfgang Puck Pressure Oven infomercial by our peers. Our goal in the direct response television space is to drive sales using a strong product demonstration and that is exactly what we were able to accomplish," said KitchenTek Senior Vice President Tim Pearson. "Through our collaboration with international digital media company, brand new media, the Wolfgang Puck Pressure Oven campaign truly stands apart from others in the category."
An energy-efficient, electric appliance that combines the speed and flavor enhancing ability of a pressure cooker with the ease of use and versatility of an oven, the Wolfgang Puck Pressure Oven can replace the microwave, pressure cooker, toaster and convection oven.
The Wolfgang Puck Pressure Oven is available at www.PuckOven.com and retailers nationwide. The Pressure Oven retails for $249.95, with the rotisserie model available for $349.90.
Contact: |
Todd Schuetz |
Steinreich Communications |
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(201) 498-1600 |
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SOURCE KitchenTek
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