Woodman & Auer Motorsports Signs with Hooked on Driving as Southern States Operators

DANVILLE, Calif., Jan. 26, 2011 /PRNewswire/ -- Leading performance driving group Hooked on Driving (HOD) signed a franchise agreement with Woodman & Auer Motorsports, LLC to provide road course driving instruction in its Southern States region.  The new partnership will augment an already formidable organization and is the fifth major region covered by HOD including: Florida, the Great Lakes, Northern California, the Northeast and now the Southern States.

HOD offers enthusiasts one-on-one in-car coaching and the opportunity to learn fundamentals of road course driving, refine skills and explore the performance potential of their own vehicles without the pressure to race. Woodman & Auer Motorsports will provide expert coaches from Virginia to Alabama at tracks such as Roebling Road, Road Atlanta, Virginia International Raceway, Carolina Motorsports Park and Barber Motorsports Park.

"We are very excited that Woodman & Auer Motorsports partnered with Hooked on Driving in the Southern States," said David Ray, Founder of HOD.  "They join a group of leading professionals to expand our US service area in several key states and bring significant international business and motorsports expertise to HOD. The Southern States are huge for us. With the success our Florida franchise experienced last year, we know there are great things to come from Woodman & Auer Motorsports in our newest region!"

Woodman & Auer Motorsports, LLC of Beaufort, South Carolina is led by Managing Member Dave Auer and partner Bob Woodman.  

Bob Woodman has an extensive background in motorsports as a driver and supplier.  His company -- Bob Woodman Tires -- is a leading racing tire sales and service organization assisting teams and drivers at nearly 50 races per year.  His racing career included podium finishes at Petite Le Mans at Road Atlanta, and he has competed in the 24 Hours of Daytona and other top events.

Partner and co-founder David Auer was a competitive ski-racer for 18 years and made a career in the Alpine ski business.  Most recently, Auer was CEO for Fischer Skis.  No stranger to motorsports, Auer raced Formula Fords and Formula 2000 Reynards before moving to SCCA Spec Racer Fords. He holds his National Competition license and has a number of SCCA podium finishes to his credit.

"The southern states we will service are a key market for Hooked on Driving," said David Auer, co-founder of Woodman & Auer.  "We will provide state-of-the-art programs for drivers looking to fine-tune their skills behind the wheel of their own cars on some of the country's best race tracks."  

HOD recommends Pirelli Tires -- please visit www.us.pirelli.com.  For information about Hooked on Driving and its programs please visit www.hookedondriving.com or contact David Ray at HOD National HQ at 925-552-8112 -- or -- [email protected].  

Woodman & Auer Motorsports, LLC's Dave Auer or Bob Woodman can be reached by phone: 843-524-2627 or e-mail: [email protected] for David, or: [email protected] for Bob.

SOURCE Hooked on Driving