World Gym International Names as Paint Supplier

May 13, 2010, 16:32 ET from MyPerfectColor, LLC

LIVINGSTON, N.J., May 13 /PRNewswire/ -- MyPerfectColor, LLC has signed an agreement with World Gym International to be their premier paint provider. World Gym is rejuvenating over 200 of its gyms with a new look and feel featuring an exciting new color palette of rich and bold colors.

Through this agreement, MyPerfectColor will provide World Gym with Benjamin Moore paint products matched to six different colors meeting the color specifications developed for the World Gym brand's new look. MyPerfectColor also helped develop paint product specifications for the various locations within the gyms and created special pricing discounts for its franchisees.

With over 200 clubs worldwide, World Gym is a globally recognized workout destination that was founded in 1976 by Joe Gold. Recently relocated back to its Southern California roots, World Gym is one of the most celebrated fitness brands in the world today.

"It was important that we chose a company that could match the bold rich color palette developed by our branding team and deliver this paint to any of over 200 worldwide locations. MyPerfectColor offers us a reliable method to ensure franchisees receive the right colors and paint products to meet our needs for consistency in color and quality. MyPerfectColor also gives us the ability to track purchases by location," said Guy Cammilleri, Managing Director of World Gym International. "They quickly responded to our needs by matching our colors and setting up a purchasing portal on their website."

"We are proud to be a part of World Gym's exciting rebranding effort and are thankful they chose MyPerfectColor as their supplier. The World Gym brand gives MyPerfectColor another opportunity to showcase its ability to distribute quality paint for large-scale painting projects with a great set of services making management easier and more profitable," said Jason Shaw, founder and CEO of

About World Gym

The iconic World Gym ( brand was founded in 1976 by Joe Gold during the glory days of Muscle Beach in Venice, CA. Since that time, World Gym has evolved into an internationally recognized brand.

World Gym currently has over 200 franchisees worldwide. Locations are currently in 36 states, Canada, Mexico, Central & South America, Africa, Russia, Asia, Australia, and in the UAE. Plans include further expansion of the global gym network and the opening of strategically located flagship gyms.


Founded in 2007, sells Benjamin Moore paint globally through its website and provides the perfect set of products and services for corporations with national or global painting projects.

MyPerfectColor ensures consistency and visibility; providing a hassle-free and easy way to deliver the right paint products to the right facilities at the right price and time. Its huge selection of colors (hundreds of thousands of color matches from over 100 paint brands) and its ability to custom match any color ensures that can deliver paint to fulfill any specification.

Additional information available at

SOURCE MyPerfectColor, LLC