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Worth Avenue Yachts Prioritizes Client Success with Best-in-Class Marketing Strategy

YachtWorld offers the largest selection of yachts in the world. (PRNewsfoto/YachtWorld)

News provided by

Boats Group

May 07, 2026, 09:00 ET

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Delivering a client-first approach powered by industry-leading reach and performance

MIAMI, May 7, 2026 /PRNewswire/ -- Worth Avenue Yachts and YachtWorld today announced their ongoing collaboration to deliver enhanced visibility and stronger sales outcomes for yacht owners, reflecting Worth Avenue Yachts' commitment to providing exceptional value through every stage of the sales process.

At the center of Worth Avenue Yachts' approach is a deliberate focus on maximizing their clients' exposure. By aligning with leading marketplaces such as YachtWorld and Boat Trader, the firm ensures every listing is strategically positioned to reach the largest and most relevant audience of active buyers.

"At Worth Avenue Yachts, every decision we make is centered around how we can better serve our clients," said Laura Yager, Marketing Director, at Worth Avenue Yachts. "That means investing in the right partnerships and platforms to give each yacht the strongest possible presence in the market – and ultimately help our clients achieve faster, more successful sales."

This strategy delivers measurable impact. In Q1 2026 alone, Worth Avenue Yachts' listings across YachtWorld, Boat Trader, and boats.com generated more than 4.3 million impressions and over 64,000 detailed views from engaged buyers, demonstrating the scale and effectiveness of its marketing approach.

By combining this reach with tailored listing strategies and hands-on broker expertise, Worth Avenue Yachts ensures that visibility translates into meaningful buyer engagement.

Worth Avenue Yachts is highly intentional in how they bring their listings to market," said Andreas Madsen, Chief Revenue Officer at YachtWorld. "Their ability to pair a client-first mindset with the full power of our platform—leveraging tools like ProSeller Platform, pricing intelligence, and performance reporting to continually optimize their listings—results in strong outcomes and real value for their clients."

With hundreds of thousands of buyer searches each quarter for boats like those represented by Worth Avenue Yachts, the firm's listings are consistently positioned in front of serious, in-market buyers, helping reduce time-to-sale and improve overall outcomes.

This combination of strategic partnerships, data-driven exposure, and personalized service underscores Worth Avenue Yachts' leadership in the brokerage space and its ongoing commitment to delivering exceptional results for every client.

About YachtWorld
YachtWorld is the largest online marketplace for buying and selling yachts, connecting millions of buyers with a global network of brokers, dealers, and private sellers. With AI-driven search tools, real-time market insights, and comprehensive financing options, YachtWorld makes yacht discovery and ownership more accessible, seamless, and enjoyable.

About Worth Avenue Yachts
Worth Avenue Yachts is a premier full-service yacht brokerage specializing in luxury yacht sales, charter, and new construction. With a global team of experienced brokers, the firm is known for its personalized, client-first approach—combining deep market expertise with strategic marketing to deliver exceptional results. By leveraging best-in-class partnerships and data-driven insights, Worth Avenue Yachts ensures every vessel receives maximum exposure to qualified buyers worldwide, helping clients achieve faster, more efficient sales.

Media Contact:
Courtney Chalmers
Chief Brand & Communications Officer, Boats Group
Email: [email protected]
Phone: 1-877-354-4069

SOURCE Boats Group

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