WWRD Set to Relaunch Waterford, Wedgwood and Royal Doulton E-Tail Sites on Venda Platform

New Unified Platform Leverages State of the Art Features Across Three Brands; Best-in-Class Solution Delivers Rich, Integrated Online Shopping Experience for Customers

Jan 19, 2010, 09:00 ET from Venda

NEW YORK, Jan. 19 /PRNewswire/ -- Venda, the leading global provider of on-demand e-commerce solutions, announced today that WWRD has chosen Venda's best-in-class Software as a Service (SaaS) e-commerce platform to power the global retail e-commerce sites of its world-renowned luxury tableware and collectibles brands.

Positioned to launch in Spring 2010, WWRD's new Waterford, Wedgwood and Royal Doulton retail sites will enable the company to strengthen its e-commerce channel by providing a richer online experience that engages shoppers, encourages brand loyalty and drives sales. Adopting Venda's ultra-flexible and affordable on-Demand platform will enable WWRD to unify its multiple e-commerce activities on a single consolidated platform to streamline operations, achieve greater efficiency and ROI.

"The partnership with Venda demonstrates our company's commitment to bringing our customers an easy, effortless online shopping experience," said Pierre DeVillemejane, CEO of WWRD. "We're confident we will quickly see a strong return on our investment through our work together."

The Venda platform provides an integrated shopping experience that allows WWRD customers to browse and shop across the company's multiple brands with a single cart checkout process, while maintaining the brand identity, appeal, consistency and experience inherent with each of the three distinctive lines. Venda's continuous program of innovation, features development and integration ensures that each site will benefit from the most cutting-edge e-commerce technology available, built upon the collective insight of the Venda merchant community.

"We are committed to building a best-in-class online presence for our global luxury brands," said Leisa Glispy, Director of Global eCommerce at WWRD. "After an exhaustive search, we found the Venda platform, with state-of-the-art features and robust built-in tools, is the ideal e-commerce solution."  

"By consolidating its e-commerce activities onto Venda's single, unified platform, WWRD will realize significant economic savings over its previous regional and third-party solutions," said Jeffrey Max, CEO of Venda, Inc. "In addition to the ease of implementation and maintenance, the new platform is terrifically scalable, allowing the company to leverage a single catalog across multiple geographies when they're ready, and cater to the very specific requirements of each market."

To learn more about Venda's low fixed-cost SaaS e-commerce solutions that power the on-line shops of some of the world's most recognized brands, including Tesco, JVC, Republic, Laura Ashley, DeBeers, Sharp, Condé Nast and Jimmy Choo, visit http://www.venda.com.

About Venda

Venda delivers on-demand e-commerce solutions and e-commerce software to some of the world's leading retailers and manufacturers, with a complete Software-as-a-Service (SaaS) platform that combines flexibility, reliability and scalability with the operating advantages of an outsourced service to deliver unprecedented ROI. Multi-language and multi-currency capable, Venda's B2C, B2E and B2B solutions provide superior capabilities to mid-tier and Fortune 1000 companies at an affordable price, backed by exceptional 24/7 global service and support. With offices in New York, London and Bangkok, the company is managed by a team of experienced e-commerce veterans. For more information, visit http://www.venda.com .

About WWRD Holdings

WWRD Holdings Limited, the leading provider of luxury home and lifestyle products worldwide, manufactures, distributes and sells well-recognized brands including Waterford, Wedgwood, Royal Doulton, Royal Albert, Minton, Johnson Brothers and Franciscan. WWRD maintains unique licensing arrangements with some of the most high-profile innovators in the home and lifestyle market, including Vera Wang, Jasper Conran, Monique Lhuillier, John Rocha, Barbara Barry, Gordon Ramsay, Martha Stewart and Michael Aram. WWRD products are distributed through premium department stores and independent retailers and wholesalers around the world, including the United States, United Kingdom, Japan, Canada, Australia and Ireland. The company employs more than 3,700 people worldwide.

For more information, visit http://clmclient.com/WWRDIPK/ .