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Young Tech-Savvy Kindle Readers Hungry for "Real Truth" in a Competitive Job Market

Garrison Wynn's business book on keys to success surged to No. 7 on Kindle best-sellers list. For jobseekers and those hoping to improve their circumstances in a difficult job market, this idea of an "unfair fight" has great appeal, possibly explaining the sustained popularity of this title in hardcover and Kindle formats.


News provided by

Wynn Solutions

Dec 21, 2011, 09:10 ET

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HOUSTON, Dec. 21, 2011 /PRNewswire/ -- Brisk sales catapulted Garrison Wynn's The Real Truth About Success into the No. 7 position on Kindle's list of best-selling organizational behavior titles last week. The surge in sales indicates that tech-savvy businesspeople who seek to set themselves apart in a competitive job market have turned to Kindle's portable, on-the-go format to deliver Wynn's sound strategies for success.

In The Real Truth About Success: What the Top 1% Do Differently, Why They Won't Tell You, and How You Can Do It Anyway, business relationship expert and keynote speaker Garrison Wynn draws on unique access to people at the top. Through his decade-long survey of top performers across many industries, Wynn discovered simple and sometimes disturbing truths about carving out success for oneself. With candor and humor, this best seller debunks common myths about success, replacing them with new insight into what makes some of the world's top businesspeople so successful.

The Real Truth About Success contains some surprising challenges to conventional thinking:

  • Mediocre ideas that are easy to understand typically trump complex innovations.
  • The most intelligent people are never in charge. They work for the action-takers.
  • Negative thinkers make more money than optimists.
  • Top performers do not often divulge the real basis of their success because the truth might not sound sexy enough.

"People are often intrigued to learn that something as simple as a personal edge can boost you to success," Wynn says, referring to the results of his extensive research. "We often look right past our personal advantages because we have been conditioned to believe certain myths about success. This book reveals that there's not some elusive, rare quality that brings success. It's something that any person can replicate if he or she is willing to find an advantage and use it to create an unfair fight – not a dirty fight, but a fight where the odds are stacked in one's favor."

For jobseekers and those hoping to improve their circumstances in a difficult job market, this idea of an "unfair fight" has great appeal, possibly explaining the sustained popularity of this title in hardcover and Kindle formats. Published by McGraw-Hill in 2009, The Real Truth About Success continues to have strong relevance in a challenging economy.

From the research compiled for The Real Truth About Success, Wynn has developed keynote speeches and professional training designed to help individuals and organizations identify their strengths and put their advantages to full use. Keynotes and training are delivered through Wynn Solutions, a Houston-based firm founded by Wynn in 1996 to help individuals and organizations boost their influence and improve their leadership, business development and communication skills.

About Wynn Solutions

Wynn Solutions helps individuals and organizations make the jump from being really good at what they do to being consistently chosen to do it. Through customized services, including keynote speakers, corporate training programs and employee assessments, Wynn Solutions provides its clients with the tools they need to create and sustain successful business relationships. Founder Garrison Wynn and his staff of experienced presenters offer keynote presentations, training programs, coaching and consulting in sales, marketing, leadership, business development, communications and presentation skills. Wynn's experience as a professional stand-up comedian and Fortune 500 dynamo ensures that every Wynn Solutions program and training session is impactful, entertaining, grounded in research and backed by action that generates results.

SOURCE Wynn Solutions

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