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YSL Beauté FOREVER YOUTH LIBERATOR SERUM Junta-se à coleção do Museu de Ciência e Tecnologia de Berlim
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News provided by

Yves Saint Laurent Beauté

Dec 11, 2015, 04:14 ET

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FYL Serum Pack Instit 2015 (PRNewsFoto/Yves Saint Laurent) (PRNewsFoto/Yves Saint Laurent)
FYL Serum Pack Instit 2015 (PRNewsFoto/Yves Saint Laurent) (PRNewsFoto/Yves Saint Laurent)

PARIS, December 11, 2015 /PRNewswire/ --

Pela primeira vez, um produto YSL skincare junta-se à coleção num museu da ciência. A glicobiologia, a ciência dos glicanos aplicados à pele e cosméticos foi iniciada pela YSL Beauté com o FOREVER YOUTH LIBERATOR SERUM, faz parte agora da recém-inaugurada exposição permanente do Museu de Berlim dedicada ao papel central desempenhado pelo glicanos no reino da vida.  

Para ver o Multimedia News Release, clique aqui:

http://www.multivu.com/players/uk/7709551-ysl-beaute-forever-youth-liberator-serum/

Depois de ter estado fechado para remodelação durante 3 anos, o Museu do Açúcar, situado em Berlim, reabriu integrado no Deutsches Technikmuseum com uma exposição ampliada sobre açúcares: "Sugars and Beyond! Food - Matter - Energy", a partir de 26 de novembro de 2015. Além do foco tradicional do antigo Museu do Açúcar, centrado na produção, uso e história social do açúcar de cana e de beterraba, a exposição recém-inaugurada lança luz sobre o tema do açúcar em perspetivas totalmente novas.

YSL.SKINSCIENCE é pioneira em glicobiologia  

Em 2012, a YSL Beauté e a YSL.SKINSCIENCE lançaram o FOREVER YOUTH LIBERATOR SERUM. Aproveitando o avanço científico descoberto pela glicobiologia, representou uma arma de beleza para a geração seguinte. Ao atrair o reconhecimento internacional pelo seu desempenho anti-rugas, foi saudado como um novo ícone de cuidados da pele.

Glicobiologia, uma nova avenida na análise da pele   

A glicobiologia tem feito recentemente significativas e novas incursões, graças aos últimos avanços da tecnologia que tornaram possível analisar com maior precisão os mecanismos biológicos da pele. Está agora claramente estabelecido que os glicanos são os principais constituintes da pele e desempenham um papel decisivo no seu equilíbrio.

"Os reinos da glicobiologia oferecem enormes desafios e oportunidades. Assistimos ao surgimento de aplicações profundamente inovadoras no setor de ciências da vida. A importância dos glicanos como "terceira língua" é agora reconhecida e está a abrir as portas para novos produtos e aplicações, e os cosméticos são apenas uma dessas aplicações," Professor Peter H. Seeberger, Diretor do Departamento de Ciências Biomoleculares no Instituto Max Planck e membro do comité YSL.SKINSCIENCE.

"Há 30 anos, quando comecei a trabalhar em glicobiologia, este setor ainda estava muito no início. Graças a um enorme progresso técnico, pode ser agora aplicado à pele. As descobertas mais recentes são consideráveis e vão permitir abrir uma nova direção no mundo da cosmética. A questão é que a juventude da pele está agora a ser descodificada de uma forma radicalmente diferente," Dr. Bruno A. Bernard, Investigador L'Oréal, membro do comité YSL.SKINSCIENCE.

PARA QUE CONSTE  

Resultante de mais de 100 anos de pesquisa e reconhecida por 7 prémios Nobel, a glicobiologia tem surgido, nestes últimos quinze anos, como uma ciência fundamental.

Identificada pelo MIT como uma das 10 ciências que vão mudar o futuro da medicina, este inovador setor de investigação irá desempenhar, nos próximos anos, um papel importante na luta contra as doenças infecciosas.

YSL.SKINSCIENCE  

A YSL.SKINSCIENCE é uma iniciativa sem precedentes, uma nova forma de convidar especialistas das áreas da glicobiologia e da dermatologia para trabalhar em conjunto, numa equipa de especialistas em cuidados da pele das diferentes entidades da L'Oréal Research.

A YSL Beauté criou este comité a fim de aplicar as últimas descobertas em glicobiologia à pele, para envolver colaborações científicas exclusivas e comunicar os resultados do seu trabalho.

O comité YSL.SKINSCIENCE é composto pelo Professor Peter H. Seeberger (um perito de renome em glico-ciências e diretor do Departamento de Ciências Moleculares no Instituto Max Planck), Dr. Bruno A. Bernard (L'Oréal Fellow), Dr. Julien Laboureau (perito em biologia molecular e celular L'Oréal Research aplicado ao cuidado da pele), Dr. Véronique Guillou (Global Director para o desenvolvimento de cuidados da pele L'Oréal Luxe) e o Dr. Thierry Michaud (dermatologista, consultor).

Sobre Yves Saint Laurent Beauté  

http://www.yslbeauty.com

     (Photo: http://photos.prnewswire.com/prnh/20151209/294483 )

Video: 
     http://www.multivu.com/players/uk/7709551-ysl-beaute-forever-youth-liberator-serum/

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