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YuppTV presenta la solución de reproducción en la nube "Janya", una propuesta disruptiva en la industria de la televisión
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YuppTV

Oct 13, 2022, 02:35 ET

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HYDERABAD, India, 13 de octubre de 2022 /PRNewswire/ -- YuppTv, un importante proveedor de contenido de Asia Meridional, anunció el lanzamiento de Janya, una solución de reproducción en la nube. Janya es una solución disruptiva que ofrece la infraestructura de la televisión en vivo y de reproducción a pedido en la nube.

La solución de reproducción en la nube de Janya permite que cualquier emisora, como canales de noticias, entretenimiento o deportes, tenga la oportunidad de establecer inmediatamente canales en la plataforma basada en la nube, lo que permite el acceso a una audiencia más amplia sin inversión inicial de capital y con recursos y operaciones limitados. Con la evolución y el crecimiento de OTT (Over-The-Top, de libre transmisión), la solución de reproducción en la nube Janya permite a las emisoras ser compatibles con las plataformas de OTT y monetizar a través de la publicidad con la implementación de marcadores de SCTE-35.

El mercado actual de la televisión en vivo y contenido de video a pedido es impulsado por el contenido hiperlocal seleccionado según el consumo masivo. Janya atiende los requisitos hiperlocales para crear múltiples canales con una configuración eficiente pero de bajo costo. Gracias a las capacidades de configuración multicanal y monetización por publicidad de Janya, las emisoras podrán lanzar canales en redes FAST (Televisión gratuita con publicidad) a través de la infraestructura de reproducción en la nube de Janya.

La infraestructura de reproducción en la nube de Janya también ofrece otras características innovadoras e interesantes como encuestas y gráficos interactivos, edición de video en la nube, así como debates y eventos en vivo.

En relación con el lanzamiento de Janya, Uday Reddy, fundador y director ejecutivo de YuppTV de Janya, señaló: "La producción y distribución de contenido de video está siendo testigo de una fase transformadora en la era actual. Con la introducción de la reproducción en la nube, los canales OTT, de noticias, deportes y entretenimiento tienen una oportunidad nunca antes vista. Janya permite que varios proveedores de contenido de video por cada plataforma lleguen a un público más amplio, aprovechando su tecnología para atender las necesidades hiperlocales de las masas, creando nuevas vías para la generación de ingresos a través de anuncios, entre otros, y todo sin el inconveniente de las inversiones de capital iniciales, lo que brinda a las emisoras oportunidades multicanal".

Acerca de Janya 

Janya es una plataforma de reproducción en la nube que permite a las emisoras crear una red multicanal para llegar a un público más amplio, aprovechar nuevos flujos de ingresos a través de redes FAST con capacidades de monetización por publicidad, que ofrecen configuración inmediata y no requieren capital inicial. Para obtener más información, visite https://janya.video/

Acerca de YuppTV 

YuppTV es uno de los proveedores de servicios de televisión y de transmisión bajo demanda con base en internet más importantes del mundo para contenidos de Asia Meridional, y ofrece más de 250 canales de televisión, más de 5.000 películas y más de 100 programas televisivos en 14 idiomas. YuppTV, que aprovecha al máximo la tecnología, permite a los consumidores experimentar la comodidad del entretenimiento virtual en el hogar en cualquier momento y lugar, a través de múltiples pantallas.

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