Flexible, Athletic Shoe Line ZEMgear Searching For 3,000 Backers to Help Launch New Campaign on Kickstarter

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Apr 15, 2014, 10:08 ET

MIAMI, April 15, 2014 /PRNewswire/ -- ZEMgear founder, Christina Bracken shares her 20-year footwear industry experience and passion for design and development as she brings her new collection of shoes "Engineered for WOW" to life through a Kickstarter campaign at www.ZEMgear.com/kickstarter. Crowd funding is the fast growing "out-of-the-box" approach to brand awareness, marketing and pre-production financing.

ZEM (ZONE OF ENDLESS MOTION) footwear is created to allow the body to connect with its natural way of motion by providing exceptional performance and comfort. (PRNewsFoto/ZEMgear)

Our "Engineered for WOW!" designs apply a concept that allow your body to connect with its natural way of motion. Ultimate Performance and Comfort with the WOW factor of Total Flexibility. ZEMgear offers a unique collection of styles for all activities around Wind, Water, Sand and Land and includes shoes for Fitness, Wellness, Water-Sport, Fashion and an Active Lifestyle. (PRNewsFoto/ZEMgear)

ZEM (ZONE OF ENDLESS MOTION) footwear is created to allow the body to connect with its natural way of motion by providing exceptional performance and comfort. Watch the VIDEO and learn about the "WOW!" factor including significant original design aspects, total flexibility and visual vibrancy throughout the collection.

A native German, Bracken has called Miami home for many years. ZEMgear, born in Miami, embraces the "Miami Vibe" – the pulsating lifestyle, vital culture and energetic colors as well as the connection to Wind, Water, Sand and Land.

ZEM's 'Responsible all the way' philosophy means recycled materials where-ever possible and slim box packaging to reduce shipping fuel, storage and environmental impact.

ZEMgear is focused on the needs of active individuals and has won 2 coveted Awards for inventive designs: The 3M IN-NEW-VATION for the "Most Innovative Footwear Product," and "Finalist of the ISPO BrandNEW Award in Europe.

Go to www.ZEMgear.com/kickstarter or download our Press Kit.

ZEMgear is a woman-owned small business, motivated and independent, creating jobs for Americans. Bracken has the tenacity and ingenuity necessary to create award winning shoe designs. Now, she needs your help to bring the next ZEMgear Collection to Life!

Join us in the "Zone of Endless Motion" where EVERY pair of Happy Feet Counts.

Video - http://www.youtube.com/watch?v=R43tj1QlATM
Photo - http://photos.prnewswire.com/prnh/20140414/73097
Photo - http://photos.prnewswire.com/prnh/20140414/73098

SOURCE ZEMgear