Zhongpin Opens New Prepared Pork Plant in Changge on December 26, 2009

Jan 04, 2010, 07:00 ET from Zhongpin Inc.

BEIJING and CHANGGE, China, Jan. 4 /PRNewswire-Asia-FirstCall/ -- Zhongpin Inc. ("Zhongpin", Nasdaq: HOGS), a leading meat and food processing company in the People's Republic of China ("China"), today announced it started production in its new prepared pork products plant in Changge, in Henan province, on December 26, 2009. The new Changge plant will have an annual capacity of 36,000 metric tons for prepared pork products. With this addition, Zhongpin will have 90,000 metric tons of annual capacity in its three Changge plants for prepared pork products.

Mr. Xianfu Zhu, Chairman and CEO of Zhongpin, said, "Our new plant opened right on schedule and has started its initial production of convenient pork products that are ready-to-eat or easy-to-cook, including sausages, meatballs, and Chinese-style meats. These products are especially flavorful, wholesome, and designed for everyone's daily busy schedules. The new plant uses all our modern systems to guarantee the highest quality and safety of our products."

The new Changge plant will supply to most of Zhongpin's current retail locations, restaurant chains, hotels, and other institutional customers in several regional markets in China.

Zhongpin is an industry leader in modernizing meat production by selecting, integrating, and applying the most modern industrial process engineering, quality assurance, biological validation, cold-chain logistics, and information technology systems. As a result, Zhongpin's production system maintains the highest level of food quality and food safety in every step of its process -- from farm to fork.

About Zhongpin

Zhongpin Inc. is a meat and food processing company that specializes in pork and pork products, vegetables, and fruits in China. Its distribution network in the China covers 20 provinces plus Beijing, Shanghai, Tianjin, and Chongqing and includes more than 3,000 retail outlets. Zhongpin's export markets include the European Union and Southeast Asia. For more information about Zhongpin, please visit Zhongpin's website at http://www.zpfood.com .

Safe harbor statement

Certain statements in this news release, such as those relating to increasing production capacity, are forward-looking statements made under the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Zhongpin has based its forward-looking statements largely on its current expectations and projections.

Forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements.

You are cautioned not to place undue reliance on those forward-looking statements, which are qualified in their entirety by this cautionary statement. All information provided in this news release is as of the date of this news release. Zhongpin does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required by law.

    For more information, please contact:

    Zhongpin Inc.
     Mr. Sterling Song (English and Chinese)
     Investor Relations Manager
     Tel:    +86-10-8286-1788 x101 in Beijing
     Email:  ir@zhongpin.com

     Mr. Warren (Feng) Wang (English and Chinese)
     Chief Financial Officer
     Tel:    +86-10-8286-1788 x104 in Beijing
     Email:  warren.wang@zhongpin.com
     Web:    http://www.zpfood.com

     Mr. Yuanyuan Chen (English and Chinese)
     Mobile: +86-139-2337-7882 in Beijing
     Email:  ychen@christensenir.com

     Mr. Tom Myers (English)
     Mobile: +86-139-1141-3520 in Beijing
     Email:  tmyers@christensenir.com

     Ms. Kathy Li (English and Chinese)
     Tel:    +1-212-618-1978 in the USA
     Email:  kli@christensenir.com

SOURCE Zhongpin Inc.