Zhongpin to Host Guidance Conference Call on Thursday, January 14, 2010

Jan 13, 2010, 07:00 ET from Zhongpin Inc.

CHANGGE and BEIJING, China, Jan. 13 /PRNewswire-Asia-FirstCall/ -- Zhongpin Inc. ("Zhongpin", Nasdaq: HOGS), a leading meat and food processing company in the People's Republic of China, today announced that it will host a public conference call and live webcast starting at 8:00 a.m. Eastern Standard Time on Thursday, January 14, 2010 (which is 9:00 p.m. in China on the same day). The purpose of the conference call is to answer questions about Zhongpin's recently issued guidance for the year 2010.

    The dial-in details for the live conference call are:
     U.S. toll-free number                 1-877-538-6619
     International dial-in number          +852-3005-2050
     Mainland China toll-free number       400-681-6949
     Participant PIN code                  326957#

The live webcast and archive of the conference call will be available on the Investor Relations section of Zhongpin's website at www.zpfood.com .

A telephone replay of the call will be available after the conclusion of the conference call through 9:00 a.m. Eastern Standard Time, February 15, 2010.

    The dial-in details for the telephone replay are:
     U.S. toll-free replay number          1-866-753-0743
     International dial-in replay number   +852-3005-2020
     Conference replay reference           145136#

About Zhongpin

Zhongpin Inc. is a meat and food processing company that specializes in pork and pork products, fruits, and vegetables in China. Its distribution network in China covers 20 provinces plus Beijing, Shanghai, Tianjin, and Chongqing and includes more than 3,000 retail outlets. Zhongpin's export markets include the European Union and Southeast Asia. For more information about Zhongpin, please visit Zhongpin's website at www.zpfood.com .

Safe harbor statement

Certain statements in this news release may be forward-looking statements made under the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Zhongpin has based its forward-looking statements largely on its current expectations and projections about future events and trends that it believes may affect its business strategy, results of operations, financial condition, and financing needs.

These projections involve risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, which may include but are not limited to such factors as downturns in the Chinese economy, unanticipated changes in product demand, any effect from the A(H1N1) virus on Zhongpin's market or sales, interruptions in the supply of live pigs and or raw pork, poor performance of the retail distribution network, delivery delays, freezer facility malfunctions, Zhongpin's ability to build and commence new production facilities according to intended timelines, the ability to prepare Zhongpin for growth, the ability to predict Zhongpin's future financial performance and financing ability, changes in regulations, and other information detailed in Zhongpin's filings with the United States Securities and Exchange Commission.

You are urged to consider these factors carefully in evaluating Zhongpin's forward-looking statements and are cautioned not to place undue reliance on those forward-looking statements, which are qualified in their entirety by this cautionary statement. All information provided in this news release is as of the date of this release. Zhongpin does not undertake any obligation to update any forward-looking statement as a result of new information, future events, or otherwise, except as required by law.

    For more information, please contact:

    Zhongpin Inc.

     Mr. Sterling Song (English and Chinese)
     Investor Relations Manager
     Phone: +86-10-8286-1788 x101 in Beijing
     Email: ir@zhongpin.com

     Mr. Warren (Feng) Wang (English and Chinese)
     Chief Financial Officer
     Phone: +86-10-8286-1788 x104 in Beijing
     Email: warren.wang@zhongpin.com


     Mr. Yuanyuan Chen (English and Chinese)
     Mobile: +86-139-2337-7882 in Beijing
     Email:  ychen@christensenir.com

     Mr. Tom Myers (English)
     Mobile: +86-139-1141-3520 in Beijing
     Email:  tmyers@christensenir.com

     Ms. Kathy Li (English and Chinese)
     Phone: +1-212-618-1978 in the USA
     Email: kli@christensenir.com

SOURCE Zhongpin Inc.