Zinch.com Names Tom Melcher as VP Global Products & Partnerships

Silicon Valley Veteran Brings Global Perspective & Passion for Access to Higher Education

Aug 31, 2010, 17:27 ET from Zinch.com

SAN FRANCISCO, Aug. 31 /PRNewswire/ -- Zinch (www.Zinch.com) today announced that Tom Melcher has joined the company as Vice President, Global Products & Partnerships, as well as Chairman of Zinch China.  He is responsible for product design and development in all markets, as well as the company's business development and corporate development activities.

Melcher is a champion of access to higher education and a serial Internet entrepreneur with blue-chip business experience.  For the past six years, he has been living in Beijing, where he co-founded a Beijing-based internet media company that was acquired by Global Sources in 2007.  He is also a frequently interviewed expert in China on the topic of overseas education, and authored the best-selling book in Chinese on that subject.

"Tom shares our passion for fundamentally improving the way students connect with colleges, scholarships and graduate programs in the age of social media," said Anne Dwane, Zinch President.  "His expertise supercharges our ability to create outstanding products and to partner with leading companies globally."

Before moving to Beijing, Melcher lived in Silicon Valley for 14 years, and helped build high tech businesses as the CEO of There, Inc., Executive Vice President of Strategic Development at CNET, Senior Vice President of Snap.com/NBCi, VP of Business Development at NetObjects, and COO and CTO for 24 Hours in Cyberspace.  Prior to that, Melcher worked for McKinsey & Company in their San Francisco, Copenhagen and Washington, DC offices. He also worked for IBM in China in the mid-eighties. Melcher was a Baker Scholar at the Harvard Business School and received his BA in political science from Yale University.  He speaks Chinese fluently.

"Zinch is changing the way students connect with opportunities, on a global basis," said Melcher.  "The company has strong beachheads in the United States and China, and is poised to rapidly leverage its game-changing approach to new countries, new types of opportunities, and new technology platforms.  It's an irresistible opportunity."

About Zinch 

Zinch.com is the social network connecting students with opportunities: colleges, scholarships, study abroad programs, and graduate schools. At Zinch.com, over 2.5 million students have created professional profiles to showcase themselves as more than test scores. Zinch.com profiles 6,000 American undergraduate and graduate programs, and lists almost $2 billion in scholarships. Admissions Officers trust Zinch.com to help them recruit students who would fit well at their institutions. Visit the company at www.Zinch.com.

SOURCE Zinch.com