WALTHAM, Mass., May 23, 2017 /PRNewswire/ -- Zixi today announced that the New York Racing Association (NYRA), which operates the largest thoroughbred horse-racing tracks in New York, adopted the Zixi Platform as an alternative to costly fiber-network distribution, and to stream live races to multiple locations over the open internet. By deploying industry-standard broadcast hardware embedded with the Zixi Platform, NYRA achieved high-quality, synchronized broadcasts with a streamlined, cost-effective solution.
"Race tracks like those run by NYRA rely on gambling revenues as part of their business, so secure, synchronized content delivery is of the utmost importance," said Chris Noe, Executive Chairman, Zixi. "The Zixi Platform can securely stream live races via the internet at broadcast quality, and with predictable low latency, which is essential to their business."
NYRA operates Aqueduct Racetrack, Belmont Park, and Saratoga Race Course. At each venue, attendees can bet on NYRA races or races on tracks across the country and collect their winnings. Viewers can also wager online through the advanced deposit wagering platform called NYRA Bets while watching live on both regional and national TV stations. The racing association sought to reduce operational costs by implementing a cost-effective video-over-IP solution, and employed the Zixi Platform to broadcast races over the internet without compromising quality or delivery time.
Zixi OEM partner, ATEME, includes the Zixi Platform in its industry-standard broadcast hardware. NYRA installed ATEME video encoders at each race track, and ATEME decoders at each distribution location.
"The fact that Zixi was already integrated with this hardware was huge," said Dan Silver, Senior Director of TV, NYRA. "It enabled us to make major changes in our workflow, and greatly reduce costs with a single box."
With Zixi software at each contribution and distribution point, NYRA implemented Zixi Broadcaster in the cloud to connect each location. The Zixi Platform's robust UDP-based streaming protocol allowed NYRA to synchronize delivery with predictably low latency, regardless of distance.
Additionally, the Zixi Platform features advanced error correction and adaptive-bit-rate streaming to preserve video quality when network conditions are volatile. The platform also supports 256-bit AES transport encryption. For NYRA, this enabled secure live-video streaming, in broadcast quality, to ten different sites for five hours daily over unmanaged Internet connections. The integrated encoders and decoders combined with Zixi Broadcaster in the cloud was the perfect solution for distributing video to multiple locations with split-second timing.
Implementing the Zixi Platform provided the NYRA with an alternative to costly managed-fiber networks: existing internet connections. With Zixi, NYRA simplified its broadcast workflow and greatly reduced overhead costs while maintaining a perfect experience for its customers.
"Today, betting odds can change in an instant based on a timely social media post," added Silver. "Synchronized, low-latency distribution is essential, and I can confidently say Zixi more than rose to the challenge."
Zixi is revolutionizing video transmission in the same way the cloud transformed computing. Zixi's industry-leading software platform transforms the Internet into a broadcast-quality, global video delivery network so the world's leading media organizations, service providers, and technology companies can enrich user experiences, create new services, reduce operating costs, and realize possibilities not yet imagined. Zixi is a privately held company led by media industry veterans and IP video experts, with company headquarters in Boston, MA.
Robin M. Stone
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