Zola and Drybar say 'I Do' to Exclusive Registry Partnership
Brides can now register for blowouts on Zola, and receive exclusive offers and wedding perks in-shop
NEW YORK, Aug. 10, 2017 /PRNewswire/ -- Zola, the fastest growing wedding company in the country, is excited to announce an exclusive registry partnership with Drybar, the innovative brand that revolutionized the blowout industry. Engaged couples can now register for Drybar services, only on Zola. Also, the two premiere brands are teaming up to offer special blowouts and wedding movie marathons in Austin, Boston, Las Vegas, Los Angeles, Miami, New York and Washington D.C.
Labor Day is the biggest wedding weekend of the year, so to celebrate, Zola and Drybar are launching an in-shop partnership valid every Friday - Sunday from August 11th-September 3rd.
Also, brides-to-be nation-wide can register for packages valued at one, two, and four blowouts, as well as an Uptini package. Over the past year, the external demand for Drybar on Zola has grown exponentially. Millennial brides and their guests often attend multiple celebrations before the big day, so a Drybar blowout makes the perfect engagement, shower, or wedding gift.
"Zola brides and their guests are already visiting Drybar for their various wedding events, so this a perfect partnership," said Shan-Lyn Ma, CEO and Founder of Zola. "Guests will love giving this gift knowing that it will help brides feel extra special leading up to the big day."
"Weddings are such a big part of our business and we are so excited that now brides can register for our services and products on Zola. Every woman deserves to feel happy and confident at a special celebration," said Alli Webb, Founder of Drybar. "Zola shares our mentality of treating every bride with extra special care."
Additional details of the in-shop partnership include:
- Friday - Sunday from August 11th-September 3rd, use code Zola10 to get $10 off a blowout.
- Salons will host wedding movie marathons featuring films such as 27 Dresses, Bride Wars, The Wedding Singer and Runaway Bride.
- Select salons include:
- Austin
- Boston - Downtown Crossing, Harvard Square
- Las Vegas
- Los Angeles - Culver City, Pacific City
- Miami - Brickell City Center
- New York - Boerum Hill, Lower East Side, Williamsburg
- Washington D.C. - Tysons Corner
About Zola:
We're Zola, the wedding company that will do anything for love. We're reinventing the wedding planning and registry experience to make the happiest moment in our couples' lives even happier. From engagement to wedding and decorating your first home, Zola is there, combining compassionate customer service with modern tools and technology. All in the service of love.
For more information about Zola, please visit www.zola.com or follow @Zola on Instagram, Pinterest, Twitter and Facebook.
About Drybar:
Named one of the top "100 Brilliant Ideas" by Entrepreneur magazine and one of New York Magazine's "Boom Brands," Drybar is based on the simple concept of focusing on one thing and being the best at it. Drybar opened its first shop in Brentwood, California in 2010 and has grown to over 80 locations nationwide. The brand offers a full line of professional products & tools available at Sephora, Nordstrom, and select Ulta and Bloomingdale's locations. Alli Webb, Founder of Drybar, was named one of the "100 Most Creative People in Business" by Fast Company, and has been featured on the Cosmo Power List by Cosmopolitan magazine, as well as the Fortune 40 Under 40 List. Alli is also the author of The New York Times best-selling book, "The Drybar Guide to Good Hair for All," which was published in October of 2016. More information about Drybar is available at www.thedrybar.com.
Media Contact:
Emily Forrest
[email protected]
SOURCE Zola
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