News from R. L. Polk & Co. A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages.

Latest

Sep 20, 2010, 09:00 ET Tim Rogers Named President at Polk

Tim Rogers has been named president of the Polk business unit at R. L. Polk & Co., the company announced today.  Rogers will lead Polk's...


Sep 16, 2010, 11:59 ET Heavy Commercial Vehicle Demand Strong Outside of United States and Canada

Global demand for heavy commercial vehicles exceeded 1.7 million units during the first six months of the 2010 calendar year, an increase of nearly...


Sep 15, 2010, 10:00 ET Polk Named to 2010 InformationWeek 500 List of Top Technology Innovators Across America

R. L. Polk & Co., the premier provider of automotive information and marketing solutions, was named to the 2010 InformationWeek 500, an annual...


Aug 30, 2010, 11:45 ET Used Commercial Vehicle Registrations Hit Record Levels, According to Polk

There were 354,400 used commercial vehicles (GVW Class 3-8) registered in the U.S. during the first two quarters of 2010, according to Polk, the...


Jun 08, 2010, 13:00 ET Polk Presents Full-Service Lead Marketing at Automotive Customer Centricity Summit

In today's automotive retail climate, effective consumer communication is key to shoppers in the market for new vehicles.  Mike Spadafore,...


Jun 03, 2010, 08:30 ET Polk and Ducker, Findlay, Swoboda & Associates Work Together to Help Aftermarket Companies Build Business

R. L. Polk & Co., a premier provider of aftermarket intelligence and marketing solutions and Ducker, Findlay, Swoboda & Associates, a...


Apr 23, 2010, 19:51 ET Polk Selected by Automotive Distribution Network to Supply Vehicles in Operation Information

R. L. Polk & Co. announced today that it has been selected by the Automotive Distribution Network™ (ADN) – the umbrella...


Mar 30, 2010, 08:00 ET Polk Finds More Vehicles Scrapped Than Added to Fleet

The number of cars and light trucks scrapped in the past 15 months substantially outnumbers new vehicle registrations in the U.S. during the same...


Mar 03, 2010, 09:00 ET Polk Launches Automotive Lists Online To Help Dealers and Agencies Find New Prospects

R. L. Polk & Co. has launched Automotive Lists Online, a new Web-based system that enables dealers and direct marketing agencies to quickly...


Feb 08, 2010, 14:31 ET Polk Cross-Sell(TM) Endorsed by Joe Verde Group; Reports Help Dealers Identify Sales Opportunities

R. L. Polk & Co. has recently been endorsed by Joe Verde Group (JVG), a leading sales training organization in the automotive industry, to...


Feb 01, 2010, 08:30 ET Polk Announces Corporate Headquarters Move

R. L. Polk & Co. today announced that it is planning to move its corporate headquarters to the Travelers Tower II building located at 26533...


Jan 12, 2010, 20:25 ET Polk Announces Automotive Loyalty Winners

Toyota and Honda took top honors in R. L. Polk & Co.'s 14th Annual Automotive Loyalty Awards, which were presented this evening at the 2010...


Dec 01, 2009, 12:05 ET Cash for Clunkers Program Hurt Owner Loyalty, According to Polk

The federal Cash for Clunkers (C4C) program has created an unforeseen side effect in vehicle sales relating to owner loyalty, according to...


Nov 24, 2009, 10:00 ET Steven Landry Joins Polk OEM Advisory Board

Stephen Polk, chairman, president and CEO of R. L. Polk & Co., announced today that Steven Landry, former executive vice president, North...


Oct 30, 2009, 12:08 ET U.S. Light Vehicles Return To 15 Million Units In 2013, According To Polk

R. L. Polk & Co. predicts a return to 15 million units in 2013, according to its most recent U.S. light vehicle forecast. Anticipating a...


Oct 06, 2009, 15:59 ET R. L. Polk & Co. Working With NAMAD to Help Minority Car Dealers

R. L. Polk & Co. and the National Association of Minority Automobile Dealers (NAMAD) announced that they have established a working...


Oct 05, 2009, 09:48 ET Economic Improvements Will Help Drive 11.2 Million Light Vehicle Sales in 2010, According to Polk

The outlook for U.S. light vehicle sales is beginning to improve, according to a recent R. L. Polk & Co. analysis. Polk estimates new...


Jul 28, 2009, 09:00 ET Polk Introduces Powerful Consumer Segmentation Enhancement to Cash for Clunkers Marketing List Solution

R. L. Polk & Co. has introduced a new, powerful complement to its Cash for Clunkers marketing list solution that enables automotive...


Jul 07, 2009, 09:00 ET Polk Launches New Solution for Identifying Vehicles Eligible for Cash for Clunkers Program

R. L. Polk & Co. has developed a unique, highly accurate solution for automotive manufacturers and dealers to help them identify and target...


Jun 18, 2009, 09:00 ET Scrappage Programs Boost Passenger Vehicle Registrations in Western Europe

Similar positive effect expected if U.S. program is approved Scrappage programs in Western Europe have led to 500,000 additional passenger...


Jun 17, 2009, 12:18 ET R. L. Polk Launches Online Solutions for National Vehicle Population Profile(R) Information

State-of-the-art Technology Offers Industry's Only Online Vehicle Population Statistics System The National Vehicle Population Profile (NVPP(R))...


Jun 16, 2009, 11:00 ET Stephen Polk to Provide China Automotive Market Insight at GlobalAutoIndustry.com Conference

Stephen Polk, chairman, president and chief executive officer of R. L. Polk & Co. will keynote GlobalAutoIndustry.com's "China: Key Strategies...


May 14, 2009, 08:00 ET Global Light Vehicle Sales to Decline 15% in 2009, According to Polk

Study shows worldwide volumes won't return to pre-crisis levels until 2012 - Emerging Markets Have Greatest Growth Potential - Asian...


May 07, 2009, 11:29 ET R. L. Polk & Co. Announces 2009 Inventory Efficiency Award Winners

Gates Corporation and Uni-Select USA Receive Honors R. L. Polk & Co., the recognized leader in data-driven solutions and automotive...


May 06, 2009, 09:00 ET Polk Appoints Jim Dimond, Vice President - Global Network Planning

R. L. Polk & Co. today announced the appointment of Jim Dimond as vice president of global network planning. In this role, Dimond will be...