1-800-FLOWERS.COM® Teams Up With Pencils of Promise to Launch Prom Program

CARLE PLACE, N.Y., April 16, 2013 /PRNewswire/ -- Just in time for prom season, 1-800-FLOWERS.COM, Inc. (NASDAQ: FLWS), the world's leading florist and gift shop, announces their collaboration with Pencils of Promise, an award-winning non-profit organization that helps children in the developing world gain access to quality education. Focused on building strong structures and sustainable education programs, Pencils of Promise increases access to quality education and positively impacts students and communities throughout Laos, Nicaragua, Guatemala and Ghana. 

To help support Pencils of Promise's mission, 1-800-FLOWERS.COM launches the Pencils of Promise Prom Collection in which twenty percent of the Net Proceeds from the sale of products in that collection will be donated to the 501(c)(3) organization.  Exclusive corsages, boutonnieres and floral bouquets are available online as part of this amazing collection of floral masterpieces.  Additionally, participating 1-800-FLOWERS.COM, Conroy's and Flowerama retail store locations will donate $1 for each boutonniere sold and $2 for each corsage sold when prom shoppers mention Pencils of Promise.

"We are happy to help support Pencils of Promise's mission to provide and increase quality education to children," said 1-800-FLOWERS.COM CEO & Founder, Jim McCann. "The 1-800-FLOWERS.COM exclusive prom collection allows us to give back to a deserving organization, while spreading education awareness to our customers."

"There are 61 million children in the world without access to education. Together, with the help of 1-800-FLOWERS.COM, we continue our mission to provide education for all," said Pencils of Promise Founder, Adam Braun. "We are grateful for their contributions and are hopeful that this collaboration will help educate young leaders to take action during prom season."

Visit http://www.1800flowers.com/pencils-promise-prom-collection-12894 to shop the 1-800-FLOWERS.COM Pencils of Promise Prom Collection. Use Promo Code PENCILS13 at checkout and a portion of proceeds will be donated when you shop this exclusive prom collection.

About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop. For more than 35 years, 1-800-FLOWERS® (1-800-356-9377 or www.1800flowers.com) has been helping deliver smiles for our customers with gifts for every occasion, including fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, candles, balloons and plush stuffed animals. As always, our 100% Smile Guarantee backs every gift.  1-800-FLOWERS.COM's Mobile Flower & Gift Center was named winner of the Mobile Shopping Summit's "BestMobile Site of 2011."  1-800-FLOWERS.COM was also rated number one vs. competitors for customer service by STELLAService and named by the E-Tailing Group as one of only nine online retailers out of 100 benchmarked to meet the criteria for Excellence in Online Customer Service. 1-800-FLOWERS.COM has been honored in Internet Retailer's "Hot 100: America's Best Retail Web Sites" for 2011. The Company's BloomNet® international floral wire service (www.mybloomnet.net) provides a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably. The 1-800-FLOWERS.COM "Gift Shop" also includes gourmet gifts such as popcorn and specialty treats from: The Popcorn Factory® (1-800-541-2676 or www.thepopcornfactory.com); cookies and baked gifts from Cheryl's® (1-800-443-8124 or www.cheryls.com); premium chocolates and confections from Fannie May® confections brands (www.fanniemay.com and www.harrylondon.com); gift baskets and towers from 1-800-Baskets.com®  (www.1800baskets.com); incredible, carved fresh fruit arrangements from FruitBouquets.com^sm (www.fruitbouquets.com); wine gifts from Winetasting.com® (www.winetasting.com); top quality steaks and chops from Stock Yards® (www.stockyards.com); as well as premium branded customizable invitations and personal stationery from FineStationery.com® (www.finestationery.com).  The Company's Celebrations® brand (www.celebrations.com) is a premier online destination for fabulous party ideas and planning tips. 1-800-FLOWERS.COM, Inc. is involved in a broad range of corporate social responsibility initiatives including continuous expansion and enhancement of its environmentally-friendly "green" programs as well as various philanthropic and charitable efforts. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.

About Pencils of Promise:
Pencils of Promise ("PoP") is a nonprofit organization founded in 2008 with the goal of increasing access to quality education by creating schools, programs, and global communities around the common goal of education for all. Started with $25, PoP has broken ground on over 100 schools throughout Laos, Nicaragua, Guatemala, and Ghana.

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SOURCE 1-800-FLOWERS.COM, Inc.