Air Care Market to grow by USD 4.59 billion from 2022 to 2027 | The flourishing fragrance industry to boost market growth- Technavio

NEW YORK, Sept. 12, 2023 /PRNewswire/ -- The air care market is expected to grow by USD 4.59 billion from 2022 to 2027, according to Technavio. In addition, the growth momentum of the market will progress at a CAGR of 5.65% during the forecast period. The flourishing fragrance industry is notably driving the air care market. However, factors such as Threats from counterfeit products may impede market growth. The market is segmented by distribution channel (offline and online), type (air freshener sprays, electric air fresheners, car air fresheners, air freshener gels, and others), and geography (APAC, North America, Europe, South America, and Middle East and Africa). Technavio provides a comprehensive report summary describing the market size and forecast along with research methodology. The sample report is available in PDF format 

Key Segment Analysis

• The market share growth by the offline segment will be significant during the forecast period. Hypermarkets, discount shops, and other retailers are also part of the offline distribution channel. There are usually many customers who shop in hypermarkets and supermarkets, increasing the chance that more products will be sold, such as air fresheners. To keep the indoor environment smelling fresh and clean, air care is a convenient solution. Different air fresheners with various fragrances, styles, and price points are commonly offered in hypermarkets and supermarkets. Furthermore, this variety gives customers more options, which can lead to increased sales. Supermarkets often offer promotions and discounts on a variety of household products, including air fresheners. These promotions and discounts can entice customers to buy more of these products, resulting in higher sales. In addition, the growth of the organized retail sector has increased the visibility of these consumer goods. Hence, these factors are expected to drive segment growth during the forecast period.

To know additional highlights and key points on various market segments and their impact in coming years, View the PDF Sample Report.

Geographical Market Analysis 

• APAC is estimated to contribute 41% to the growth of the global market during the forecast period. The region is slowly emerging as a dominant region in the air care market. With a rapidly growing population, rising income levels, and increasing urbanization, APAC offers great potential for the clean air sector. The growth of this region is expected to witness significant growth in the coming years and present good business opportunities for air transport operators. Growing consumer awareness of indoor air pollution is a key driver for the APAC air care market. Air care products such as air fresheners, air cleaners, and aromatic candles have increased demand because people are becoming more aware of the health risks associated with air pollution. Moreover, key players in the market for air care are making research and development investments to develop new products that will meet this increasing demand. Hence, these factors are expected to drive market growth in the region during the forecast period.

Company Insights 
The air care market is fragmented, and companies are deploying organic and inorganic growth strategies to compete in the market. The report analyzes the market's competitive landscape and offers information on several market companies, including Air Delights Inc., Church and Dwight Co. Inc., Dabur India Ltd., Dyson Group Co., Eureka Forbes Ltd., Farcent Enterprise Co. Ltd., Fellowes Inc., Godrej Consumer Products Ltd., Guangzhou Haike Electronics Technology Co. Ltd., Hamilton Beach Brands Holding Co., Henkel AG and Co. KGaA, KENT RO Systems Ltd., Kobayashi Pharmaceutical Co. Ltd., M S George Ltd, MidasCare Pharmaceuticals Pvt. Ltd., N Ranga Rao and Sons Pvt. Ltd., Newell Brands Inc., Reckitt Benckiser Group Plc, S.C. Johnson and Son Inc., and The Procter and Gamble Co.

View the PDF Sample Report to find additional highlights on the growth strategies adopted by companies and their product offerings.

Related Reports:

The toilet care market size is projected to increase by USD 2,316.59 million and the market size is estimated to grow at a CAGR of 5.69% between 2022 and 2027.

The air freshener dispenser market size is estimated to grow at a CAGR of 5.85% between 2022 and 2027. The market size is forecast to increase by USD 4,914.9 million.

ToC:

Executive Summary

Market Landscape

Market Sizing

Historic Market Sizes

Five Forces Analysis

Market Segmentation by Distribution

Market Segmentation by Type

Market Segmentation by Geography

Customer Landscape

Geographic Landscape

Drivers, Challenges, & Trends

Company Landscape

Company Analysis

Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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SOURCE Technavio