Ayla Networks Launches Dealer Hub to Power Connected Device Management for Dealers, Facility Managers, and Property Portfolios

Role-based access gives brands, dealers, and facility managers tiered visibility and control over connected devices

SAN JOSE, Calif., Sept. 8, 2026 /PRNewswire/ -- Ayla Networks, a full-stack IoT platform and managed services provider for more than 60 global smart home brands, today announced the launch of the Ayla Dealer Hub: a new platform capability that extends the OEM Device Dashboard to channel partners with hierarchical access control. Dealer Hub offers tiered, role-based visibility and control over devices connected to the Ayla cloud.

Dealer Hub is purpose-built to support brands selling IoT products via a two-tiered distribution model, such as a dealer or installer network. Through the Dealer Hub, brands can:

• Onboard and oversee multiple dealers.
• Assign devices to dealers.
• View real-time health and status for all devices connected to the Ayla cloud across their entire dealer network.

Once onboarded, a dealer can view and manage the devices they install and service, with hierarchical access by location/franchise.

"Existing dealer management tools cannot natively expose device data because they don't own the IoT cloud," said Ajit Pradhan, Director of Product for Ayla Networks. "Dealer Hub informs brands how individual dealer support teams are performing. Dealers themselves get a robust monitoring and management tool that empowers them to offer more efficient and effective service for any device connected to the Ayla cloud."

Who Can Benefit from the Ayla Dealer Hub?
Brands launching smart devices that will be professionally installed or serviced can use Dealer Hub to manage their dealer and device networks. Two-tier B2B2C use cases include:

• Heavy appliances (e.g., HVAC and water purification systems)
• Home security devices
• Pool and spa equipment
• Solar battery and storage systems

Dealer Hub also enables brands to target vertical markets where businesses manage sub-locations or franchisees. Two-tier vertical market use cases include:

• Quick service restaurants (QSR)
• Self-storage
• Multi-dwelling units (MDUs)
• Retail
• Hotels

With Dealer Hub, brands can offer portfolio managers a global view of their entire fleet of devices, while giving facility managers, dealers, and installers visibility and control over all the devices at their site.

How Does the Ayla Dealer Hub Work?
Dealer Hub includes four roles, with varying levels of access.

• Dealer Admin – offers full read/write access to all locations, staff, devices, and end-users under the dealer account. Dealer admins can manage staff roles, create new facilities and locations under their account, and monitor device data and video streams across locations.
• Dealer Staff – offers read-only access to user, device, and end-user data, including real-time device alerts and video streams.
• Site Manager – offers site-specific read/write access to users, devices, and end-users. Managers cannot create new facilities or view data from other facilities, but they can manage roles and monitor device data and video streams for their own site.
• Site Supervisor – offers site-specific read-only access to user, device, and end-user data, including real-time device alerts and video streams.

With Dealer Hub, dealers learn about device issues before there is a customer complaint. Authorized users can monitor device health, view system alerts, read error codes, and in some roles, adjust device settings. Service team members can receive alerts via text, push notification, or email; perform remote diagnostics and troubleshooting; and conduct on-site repairs and fulfillment more efficiently.

Built for Integration
Dealer Hub is built for cloud-to-cloud integration. APIs are exposed, allowing dealers and site managers to build integrations with existing systems, including CRM, Building Management Systems (BMS), Property Management Systems (PMS), and guest management. Ayla offers custom integration services enabling brands to pull device data into their existing platforms for single-screen management of dealers, locations, and the IoT fleet.

Dealer Hub is now available. For more information about Ayla's full-stack IoT connectivity services, including device monitoring and management services, visit aylanetworks.com.

About Ayla Networks
Ayla Networks is a full-stack IoT platform and managed services partner for consumer smart home brands. Since 2010, Ayla has helped its customers build, grow, and evolve connected product ecosystems, handling the infrastructure, security, and OTA updates required to deliver world class connected experiences at scale. Ayla provides a flexible architecture that works with any device, hardware, or communication protocol, empowering manufacturers to bring truly differentiated products to market. Trusted by leading global consumer brands, Ayla has activated more than 15 million devices worldwide and manages billions of transactions each month. Learn more at aylanetworks.com.

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SOURCE Ayla Networks