Brand Engagement Network Finalizes Agreement for a Proprietary AI Engagement Solution with a Leading Global Ad Agency for One of the World's Top Pharmaceutical Companies

WILMINGTON, Del., Dec. 29, 2025 /PRNewswire/ -- Brand Engagement Network Inc. (Nasdaq: BNAI) ("BEN" or the "Company"), a provider of safe and secure generative AI for businesses and their consumers, today announced it has entered into a Vendor Services Project Agreement with a leading global advertising and communications agency, a unit of one of the world's top advertising holding companies, for the development of a custom AI engagement communication method for a top 10 global pharmaceutical client's established prescription pharmaceutical drug. The identities of the pharmaceutical company and the agency remain confidential pending a formal release of the AI solution.

Under the agreement, BEN is expected to recognize $250,000 in revenue for development services spanning two Statements of Work in Q4' 2025. BEN anticipates monthly recurring license fees, separate from the development work, in the first quarter of 2026.

This development, together with BEN's exclusive Latin American licensing partnership and the new venture to launch Skye Salud an AI healthcare platform for Mexico, is expected to contribute positively to the Company's Q4 2025 results while highlighting increasing adoption of BEN's secure AI technology in the healthcare vertical in both the U.S. and Mexico.

Tyler Luck, Acting Chief Executive Officer of BEN, commented, "This agreement reflects BEN's progression in healthcare, in which our technology delivers trusted, secured, and efficient AI for pharma manufacturers, healthcare providers, and patients. We are committed to creating experiences for consumers where their needs are met with accuracy, reliability, and integrity."

For more information about the agreement and settlement, please refer to the Company's Current Report on Form 8-K filed with the Securities and Exchange Commission on December 29, 2025. For additional background on BEN's previously announced healthcare initiatives in Latin America, including the Skye Salud platform in Mexico, please refer to the Company's prior press release available on its investor relations website: https://investors.brandengagementnetwork.com/news/ben-and-skye-inteligencia-announce-formation-of-skye-salud-a-sovereign-augmented-intelligence-healthcare-platform-for-mexico

About Brand Engagement Network (BEN) (Nasdaq: BNAI)
BEN (Brand Engagement Network, Inc.) is a leading provider of conversational AI technology and human-like AI avatars headquartered in Jackson, WY. BEN delivers highly personalized, multi-modal (text, voice, and vision) AI engagement, with a focus on industries with massive workforce gaps and opportunities to transform how consumers engage with networks, providers, and brands. The backbone of BEN's success is its rich portfolio of conversational AI applications that drive better customer experience, increased automation, and enhanced operational efficiencies. BEN seeks to partner with companies with complementary capabilities and networks to enable meaningful business outcomes. For more information about BEN, please visit www.beninc.ai.

Forward-Looking Statements
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SOURCE Brand Engagement Network, Inc. (BEN)