Bring the Spirit of BBQ Home: Sonny's Sweet BBQ Sauce Now Available at Select Sam's Club Stores and Nationwide Delivery

Sonny's signature sauce hits store shelves just in time for National Sauce Month

ORLANDO, Fla., March 18, 2025 /PRNewswire/ -- Sonny's BBQ, the industry-leading BBQ restaurant known for its high- quality food, expert pitmasters and spreading heartfelt southern hospitality, is bringing its iconic Sweet BBQ sauce to Sam's Club stores across the Southeast and for online ordering with delivery nationwide. Just in time for National Sauce Month in March, Sonny's fans and BBQ lovers alike can enjoy the rich, tangy and sweet flavors of the brand's iconic BBQ sauce in their own kitchens.

"Sonny's Sweet BBQ sauce has been a cornerstone in our restaurants for nearly 60 years, and we are eager to share this signature creation once again on the shelves at Sam's Club," said Jamie Yarmuth, CEO of Sonny's BBQ. "This is more than just a product launch – it's about sharing the warmth, tradition, and unforgettable BBQ flavors our brand is built on with even more friends and families. Through this opportunity, our sauce is now going to elevate BBQ meals far beyond our restaurant tables, and introduce Sonny's to our next guest."

Sonny's Sweet BBQ sauce is a perfect balance of brown sugar, molasses, and signature spice blend that delivers the authentic taste of Southern slow-smoked BBQ Sonny's is known for. The versatile flavor pairs well with grilled or smoked meats, chicken wings, ribs, or even makes the perfect dipping sauce. The Sweet BBQ Sauce is crafted to bring Sonny's Pitmasters' expertise straight to the convenience of your own table.

The Sweet BBQ sauce comes in a generous 84 oz.-sized bottle, perfect for family gatherings, cookouts, or for stocking up on your go-to BBQ essentials. Starting in March, fans can find Sonny's Sweet BBQ Sauce in the condiments aisle of select Sam's Club stores or online at samsclub.com.

For meal inspiration and expert tips from Sonny's BBQ Head Pitmaster Shannon Snell, visit his Tales from the Pit series on the brand's YouTube channel. Snell shares recipes, including some with Sonny's signature sauces, to make sure even a home cook can serve up delish, quality BBQ meals. 

Need more Sonny's in your life? Head to SonnysBBQ.com or follow along on Facebook, Instagram, X, and TikTok. Franchise opportunities can be found at https://sonnysbbqfranchise.com/ .

Media assets courtesy of Sonny's BBQ can be found HERE.

About Sonny's BBQ
With nearly 100 locations spanning the southeast, Sonny's BBQ® is one of the largest barbecue restaurant brands in the country. Its signature pulled pork, sweet tea, and unique appetizers have afforded the restaurant the title of "Best Barbecue Chain in America" by The Daily Meal. Floyd "Sonny" Tillman and his wife, Lucille, founded Sonny's BBQ in 1968 in Gainesville, Fla. in hopes of creating a local BBQ joint for their community to enjoy. 55 years later, Sonny's BBQ continues to do just that under the direction of CEO Jamie Yarmuth and local pitmasters spreading the spirit of BBQ in each of their communities through the Q the Kindness and Random Acts of BBQ initiatives. The brand gives back more than $1.2 million annually across the eight states it serves, and reaches tens of thousands of community members with its generosity. Sonny's BBQ is a leader in the hospitality industry with its commitment to creating unique consumer experiences, ability and willingness to utilize cutting-edge technology, and network of successful franchisee relationships. For information and to find the Sonny's BBQ location closest to you, please visit www.SonnysBBQ.com. 

Media Contact:  
Angela Miller
P: 319.331.5090
[email protected] 

SOURCE Sonny's BBQ