Cars.com Projects Highest November SAAR Since 2004
Year-end clearance deals, low gas prices result in highest November unit sales since 2001
CHICAGO, Nov. 26, 2014 /PRNewswire/ -- Cars.com forecasts November light, new-vehicle sales will hit 1,285,000 units, up 3.4 percent from November 2013 and 0.3 percent from last month. This marks the highest November unit sales count since November 2001. A SAAR of 17 million is expected for the month – the highest November SAAR since 2004 – up 4.4 percent year-over-year and 3.3 percent from October.
"November was another very robust month for new-vehicle sales," said Jesse Toprak, chief analyst at Cars.com. "Year-end clearance deals for the 2014 model year vehicles, relatively lower gas prices and an excellent selection of cars and trucks propelled the sales rate to its highest level in a decade."
Retail sales remain strong and are projected to make up 85 percent of total sales in November, up 1.1 percent year-over-year and 2 percent from October.
| Unit Sales |
|||
| Manufacturer |
November 2014 Sales Forecast |
YoY |
MoM |
| Fiat Chrysler |
165,400 |
16.3% |
-3.0% |
| Ford |
186,200 |
-1.8% |
-0.9% |
| GM |
217,000 |
2.3% |
-4.3% |
| Honda |
127,300 |
9.3% |
5.1% |
| Hyundai/Kia |
95,200 |
-6.1% |
0.4% |
| Nissan |
89,600 |
-15.9% |
-13.1% |
| Toyota |
179,100 |
0.6% |
-0.8% |
| Volkswagen Group |
50,800 |
5.1% |
3.4% |
| Total |
1,285,000 |
3.4% |
0.3% |
| Market Share |
|||
| Manufacturer |
November 2014 Sales Forecast |
YoY |
MoM |
| Fiat Chrysler |
12.9% |
11.5% |
13.3% |
| Ford |
14.5% |
15.3% |
14.7% |
| GM |
16.9% |
17.1% |
17.7% |
| Honda |
9.9% |
9.4% |
9.5% |
| Hyundai/Kia |
7.4% |
8.2% |
7.4% |
| Nissan |
7.0% |
8.6% |
8.0% |
| Toyota |
13.9% |
14.3% |
14.1% |
| Volkswagen Group |
4.0% |
3.9% |
3.8% |
About Cars.com
Launched in 1998, Cars.com is a leading independent research site for car shoppers with approximately 30 million visits per month. The Chicago-based company provides shoppers with credible and easy-to-understand information from consumers and experts. Leveraging its growing audience, Cars.com informs digital marketing strategies through consumer insights and innovative products, helping automotive dealers and manufacturers more effectively reach in-market car shoppers. Cars.com is owned by Gannett Co., Inc. (NYSE: GCI). For more information, visit www.dealers.cars.com.
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SOURCE Cars.com
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