Charles & Colvard Direct, LLC Presents Lulu Avenue

NEW YORK, Sept. 25, 2013 /PRNewswire/ -- Charles & Colvard Direct, LLC d/b/a Lulu Avenue a wholly owned subsidiary of Charles & Colvard Ltd. (NASDAQ: CTHR) is officially presenting its direct-selling fashion and fine jewelry collection for fall 2013. Lulu Avenue is comprised of exclusive designs by Frances Gadbois of JudeFrances, a California based jewelry designer, offering an array of on-trend and versatile fashion jewelry. 

(Photo: http://photos.prnewswire.com/prnh/20130925/NY85929 )

Lulu Avenue is also the only direct seller that offers Charles & Colvard Created Moissanite^®, The World's Most Brilliant Gem™,  a gemstone that has more fire and brilliance than diamond. 

"We are thrilled to provide women this great line of affordable fine and fashion jewelry," says Michelle Jones, president of Lulu Avenue. Charles & Colvard is a publicly-held company based in Morrisville, NC and is the exclusive global supplier of the moissanite gem.

This new seasonal fall line of jewelry combines on-trend gold and gunmetal pieces in a variety of styles ranging from chandelier earrings and posts to bangles, cuffs, necklaces, chains, and cocktail and stackable rings.  JudeFrances is also known for their interchangeable collection of pendants and charms. This brand offers an array of options, which makes mixing and matching easy and fun.  "Working with other metal sources gives me the creative freedom to design a line of fashion jewelry that is classic, dramatic, elegant and affordable," says designer Frances Gadbois.

Lulu Avenue offers women stylish looks without denting their pocketbooks.  The line includes rich and vibrant jewel tones and stones. The core collection features everything from versatile chains and charms to rings, cuffs bangles and more in silver, gold and leather.

To support this official fall 2013 kick-off, Lulu Avenue is engaged in numerous business partnerships and activities including the recent sponsorship of the GBK Style Lounge in NYC during Fashion Week; partnering with Lucky Magazine for a digital ad campaign and presence at their annual NYC FABB blogger conference in October; sponsoring "Stepping up" events in New York and Chicago for The Step Up Women's Network, a nonprofit membership organization dedicated to inspire women and girls to fulfill their potential.

Lulu Avenue can create a new career path, through direct sales, for those people who are dreaming of financial freedom, planning a special family vacation or a long weekend with friends. Lulu Avenue offers lifestyle changes and business opportunities that can help make those dreams a reality.  

Millions of Americans desire financial freedom and with only a few short steps, Lulu Avenue can make that happen.  Style Advisors have access to the inside scoop on the brand's product line and overall mission. Choosing to become a Style Advisor for Lulu Avenue is a wonderful business opportunity that can be fulfilling and rewarding in many different ways to those who have an entrepreneurial spirit and like a challenge. If you are interested in becoming a Lulu Avenue Style Advisor please visit www.LuluAvenue.com to learn more.

About Lulu Avenue
Lulu Avenue™ is an innovative direct sales and e-commerce brand with Independent Style Advisors who earn an income by selling exclusive branded jewelry online and through boutique-style Trunk Shows. The world's only direct sales boutique Trunk Show Company featuring Moissanite—the world's most brilliant gem™, and the exclusive branded designer line, Lulu Avenue designs by JudeFrances, offers a selection of accessories for today's modern woman that appreciates classic and on-trend fashion. Through the power of direct sales, Lulu Avenue is bringing style, substance and empowerment to women across the country. The Lulu Avenue designs by JudeFrances collection are available at www.luluavenue.com.

About Charles & Colvard
Charles & Colvard, Ltd., based in the Research Triangle Park area of North Carolina, is the global sole source of moissanite, a unique, near-colorless created gemstone that is distinct from other gemstones and jewels based on its exceptional fire, brilliance, luster, durability, and rarity. Charles & Colvard Created Moissanite^® and Forever Brilliant^® are currently incorporated into fine jewelry sold through domestic and international retailers and other sales channels. Charles & Colvard, Ltd. is headquartered in Morrisville, North Carolina, and its common stock is listed on the NASDAQ Global Select Market under the symbol "CTHR." For more information, please visit www.charlesandcolvard.com.

SOURCE Charles & Colvard, Ltd.