Choice Hotels Offers Consumers a Free Night After Just Two Separate Stays*

SILVER SPRING, Md., March 7, 2012 /PRNewswire/ -- When consumers stay two separate times at any Choice Hotels property this spring, they'll earn a free night at more than 1,500 hotels.*

Travelers who book their stays at ChoiceHotels.com or 800.4CHOICE with arrival between March 8 and May 8, 2012 will earn enough Choice Privileges rewards points to redeem for a free night at more than 1,500 Choice Hotels locations. The Stay Two Separate Times, Earn One Night Free promotion is available for consumers traveling to participating Choice Hotels brand properties throughout the United States, Canada, Europe, Mexico, Central America, Australia, and the Caribbean. U.S. and Canada residents must register at ChoiceHotels.com before arrival of their stay to be able to earn unlimited free nights during the promotion.

"Our loyal guests have told us that they love this promotion so once again we're excited to be able to offer them the chance to earn a free night with the added bonus of no limit on how many free nights members can earn," said Greg Brown, vice president of loyalty, promotion, and relationship marketing for Choice Hotels. "With 14 million members and more and more new members joining every day, we're working hard to make sure our Choice Privileges program is giving guests the most for their money and rewarding them in valuable ways."

Consumers who are not yet members of Choice Privileges can simply text "JOINCP" to "70000" to start earning rewards**, visit ChoiceHotels.com to join or enroll in the program at a hotel when checking-in for their stay. Elite Diamond and Elite Platinum members can book their stays through any channel and still be eligible to earn a free night during this promotion.

Choice Privileges is the rewards program from Choice Hotels International, Inc. (NYSE: CHH) where membership is free and offers points good towards free nights, airline miles, gift certificates and more while staying at more than 6,000 Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brand hotels as well as Ascend Collection member hotels. For more information, visit ChoicePrivileges.com.

About Choice Hotels
Choice Hotels International, Inc. franchises more than 6,100 hotels, representing more than 495,000 rooms, in the United States and more than 30 other countries and territories. As of December 31, 2011, more than 400 hotels were under construction, awaiting conversion or approved for development in the United States, representing more than 30,000 rooms, and approximately 80 hotels, representing approximately 7,000 rooms, were under construction, awaiting conversion or approved for development in 20 other countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide. In addition, via its Ascend Collection membership program, travelers in the United States, Canada and the Caribbean have upscale lodging options at historic, boutique and unique hotels.

Additional corporate information may be found on the Choice Hotels International, Inc. Web site, which may be accessed at www.choicehotels.com.

Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn and Ascend Collection are proprietary trademarks and service marks of Choice Hotels International.

(C) 2012 Choice Hotels International, Inc. All rights reserved.

* Free night is based on an 8,000 point Choice Privileges reward night level. Member must register at ChoiceHotels.com before arrival and book their stays at ChoiceHotels.com or 800.4CHOICE at qualifying rates. Choice Privileges member number must be provided upon check-in. After a second qualifying stay with arrival between 3/8/12 and 5/8/12, you will be awarded enough bonus points to reach the 8,000 point reward night level. For Comfort Inn®, Comfort Suites®, Quality®, Sleep Inn®, Clarion®, Cambria Suites® or Ascend Collection® hotels, a stay is defined as any number of consecutive nights at one hotel regardless of check-ins or check-outs. For Econo Lodge®, Rodeway Inn®, Suburban Extended Stay Hotel®, or MainStay Suites® hotels, a stay is defined as two (2) or more consecutive nights at one hotel regardless of check-ins or check-outs. Allow 72 hours from check-out for points to post.  A free night at most Choice Privileges locations requires more than 8,000 points. You must maintain an address in the U.S. (including U.S. territories) and Canada to be eligible for this promotion. For Choice Privileges program details, eligible rates, eligible countries and point redemption rules, visit choiceprivileges.com.

** Standard text messaging and data rates apply. By texting you are agreeing to receive future Choice Hotels news and offers, unless you text STOP to 70000. Text keyword JOINCP to the short code 70000 and you will receive a return text message from Choice Hotels International containing a website address. You must enroll in Choice Privileges by completing the online enrollment form located on the website provided in the return text, including a valid email address.

SOURCE Choice Hotels International, Inc.