DICK'S Sporting Goods Announces Four New Stores in the Oklahoma City Metro Area

PITTSBURGH, Oct. 29, 2012 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer, invites the community of Oklahoma City to celebrate the opening of the retailers' four new stores in the Oklahoma City metro area with a three-day grand opening weekend of festivities.

The new stores, located in Shops at Quail Springs, Fritts Farm (Moore, OK), Westgate Marketplace, and Town Center Plaza (Midwest City, OK),will open their doors on Wednesday, October 31 and kick off the weekend of festivities on Friday, November 2 with ribbon cutting ceremonies at 8:00 a.m. Special store hours will be in effect for all locations for Friday (8:00 a.m. to 10:00 p.m.), Saturday (8:00 a.m. to 10:00 p.m.) and Sunday (9:00 a.m. to 8:00 p.m.)

"We're pleased to be opening four new DICK'S Sporting Goods store in Oklahoma City, which will enable us to better serve the needs of athletes in the community," said Lauren Hobart, Dick's Sporting Goods Chief Marketing Officer. "With our unsurpassed customer service and the best equipment in the industry, we look forward to a strong presence in Oklahoma City."

Throughout the weekend, DICK'S Sporting Goods will be hosting a variety of activities including special appearances by the DICK'S 4,000 gallon bass tank along with bass fishing professionals and DICK'S Ultimate Shootout archery trailer*. There will also be chances to win giveaway prizes such as an Epic A35T Treadmill, a Nishiki Kinzua29 Limited Edition bicycle. DICK'S will also be giving away a $100 DICK'S gift card at all four stores every hour from 12:00 p.m. to 8:00 p.m. on Friday and Sunday. More details on all promotions are available at the store locations and online.

There will be a Mystery Gift Card Giveaway for the first 100 adults in line at each store on Friday, who will receive unmarked DICK'S Sporting Goods gift cards in varying denominations from $5 to $500, with one person winning the $500 card per store. (Limit one per person and must be 18 years or older.)

On Saturday, DICK'S invites fans to each location to watch the Oklahoma Sooners battle the Iowa State Cyclones on a Jumbotron TVs as part of DICK'S Saturday tailgate events.

Full details of all the activities, special appearances and promotions going on at each of the four locations, in addition to directions, can be found at http://dickssportinggoodsonline.com/grand_open/oklahoma-city/.

Highlights for each store include:

SHOPS AT QUAIL SPRINGS
(14200 N. Pennsylvania Avenue, Oklahoma City, OK)
On Saturday, legendary Oklahoma running back Billy Sims will be in store meeting and greeting customers.* During his football career at the University of Oklahoma, Sims was a two-time consensus All-American and 1978 Heisman Trophy recipient. He was selected by the Detroit Lions with the first overall pick in the 1980 NFL Draft. For more details on Sims' appearance times and locations, visit DICK'S Oklahoma City Grand Opening webpage.

FRITTS FARM
(760 SW 19th Street, Moore, OK)
On Sunday, former Detroit Lions running back and Oklahoma State University alum Barry Sanders will be in store meeting and greeting customers from 1:00 p.m. to 3:00 p.m.**. In 1988, in what has been called the greatest individual season in college football history, Sanders shattered record books with 2,628 yards rushing, 3,248 total yards, 234 points and 39 touchdowns. Sanders also became a Heisman Trophy winner in 1988.  He continued to shatter records during his NFL career with the Lions and was elected into the Football Hall of Fame in 2004.

WESTGATE MARKETPLACE
(6601 SW 3rd Street, Oklahoma City, OK)
Sunday's schedule will feature a special in-store appearance by former Buffalo Bills running back and Oklahoma State University alum Thurman Thomas from 11:00 a.m. to 1:00 p.m.*** During his celebrated career, Thomas earned the distinction of becoming a five-time Pro Bowl selection, four-time AFC Champion, three-time first-team All-Pro selection, as well as several other accolades. Thomas was elected to the Pro Football Hall of Fame in 2007 and into the College Football Hall of Fame in 2008.

TOWN CENTER PLAZA
(7095 SE 29th Street, Midwest City, OK)
Oklahoma City Thunder basketball player Serge Ibaka will be making a special in-store appearance on Saturday from 6:00 p.m. to 8:00 p.m.**** Arguably one of the best defenders in the league, Ibaka earned the nickname "Iblocka" from teammates for his exceptional rebounding and defensive skills. In 2012, Ibaka became the first player in Oklahoma City Thunder franchise history to record a triple-double with double-digit blocks.

For full appearance details and times, please check the DICK'S Oklahoma City Grand Opening website.

The Shops at Quail Springs, Fritts Farm (Moore), Westgate Marketplace and Town Center Plaza (Midwest City) locations will be the retailer's 4^th, 5^th, 6^th and 7^th stores, respectively, in the state of Oklahoma and its 513^th, 514^th, 515^th and 516^th stores, respectively, nationwide.

*Limit one autograph per person.  Autographs will be provided on a first-come, first-served basis at the store on the day of event only.  Times and appearances are subject to change without notice. See store for details.

**Beginning at 9:00am local time, 400 wristbands will be distributed on a first-come, first-served basis at the store on the day of event only. Limit one wristband and one autograph per person. Fans must have a wristband and must be in the Special Appearance line by 1:00PM to receive an autograph. Only items purchased at DICK'S Sporting Goods on the day of event with valid receipt or the autograph card provided by DICK'S Sporting Goods will be accepted for autograph. Times and appearances are subject to change without notice. See store for details.

***Beginning at 9:00am local time, 400 wristbands will be distributed on a first-come, first-served basis at the store on the day of event only. Limit one wristband and one autograph per person. Fans must have a wristband and must be in the Special Appearance line by 11:00AM to receive an autograph. Times and appearances are subject to change without notice. See store for details.

****Beginning at 8:00am local time, 400 wristbands will be distributed on a first-come, first-served basis at the store on the day of event only. Limit one wristband and one autograph per person. Fans must have a wristband and must be in the Special Appearance line by 6:00PM to receive an autograph.  Times and appearances are subject to change without notice. See store for details.

About DICK'S Sporting Goods, Inc.

DICK'S Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer. As of September 21, 2012, the Company operated 500 DICK'S Sporting Goods stores in 44 states, 81 Golf Galaxy stores in 30 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy. DICK'S Sporting Goods, Inc. news releases are available at http://www.dickssportinggoods.com/investors.  The Company's website is not part of this release.

SOURCE DICK'S Sporting Goods, Inc.